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Make Up For Ever's Unretouched Ad Campaign: The Rest Of The Images (PHOTOS, POLL)


First Posted: 03/16/2011 8:00 am Updated: 01/06/2012 6:20 am

BellaSugar has a look at the rest of Make Up For Ever's unretouched ads, which are in fact so real, they've been certified by a notary.

The brand is using the method to market its HD (High Definition) Line and all of the images have been uploaded onto its site where you can read about what beauty products each girl has on -- and even zoom in on their photos.

When we showed you the first ad on Monday, 77 percent of you thought it was awesome and a step in the right direction. Then a handful of you commented that the model looked either too much like Ke$ha or Blake Lively and that she was holding the camera upside down (maybe she's just not tech savvy, guys).

Check out the rest of the campaign and weigh in below.

Quick Poll

Make Up For Ever's unretouched ads:

LOVE 'EM! This is totally what the beauty biz needs.

LEAVE 'EM! I still don't see what all the fuss is about.


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Filed by Hilary Moss  |  Report Corrections