05/20/2011 09:08 am ET | Updated Jul 20, 2011

Bye Bye, Blippy: 'Twitter For Credit Cards' Shuts Down Service

How would you like to share each of your purchases on Twitter?

As it turns out, most users wouldn't.

Deemed the "Twitter for credit cards," Blippy, a startup backed by Twitter co-founder Evan Williams, offered users a way to broadcast each credit card swipe on Twitter as a way of making shopping more social.

The company was worth an estimated $46.2 million in April 2010 , but TechCrunch reports that Blippy's shopping sharing service, which never really caught on, is being shut down.

In 2010, Blippy struggled with a privacy blip that exposed users' credit cards on Google.

The company--and the name "Blippy"--will live on as it attempts to create new, more desirable social ecommerce services, Kumar told TechCrunch.

Will you miss Blippy? What do you think of the idea? Weigh in below.