Huffpost Style

Benjamin Millepied's YSL L'Homme Libre Ad Drops (PHOTO)

Posted: Updated:

Benjamin Millepied's first fragrance ad for YSL's "L'Homme Libre" has dropped.

The dancer -- perhaps best known for wooing Natalie Portman and producing baby Aleph -- was caught mid-pirouette over Manhattan by Patrick Demarchelier. Women's Wear Daily adds that there will also be a "30-second TV spot show[ing] Millepied dancing in the streets of SoHo in line with the fragrance's free spirited positioning," set to hit screens this fall.

According to Elle UK, Millepied said the following in a statement: "I'm happy and proud to have been chosen by Yves Saint Laurent, one of the world's most prestigious brands. I admire the world of this House, its elegance and modernity. Monsieur Saint Laurent was a fashion genius, a lover of the Arts, he also knew how to use his talent to serve the art of dancing."

Millepied previously told WWD.com that he hadn't given much thought to fronting a brand, explaining, "It's something I never really thought of. The positive thing about it, I think, is I'm a dancer and it's not usually the sort of thing...It's always actors or models."

However, this isn't his inaugural gig. He previously posed (and busted a move) for Club Monaco's Fall 2010 campaign.

Check out the ad below. And for more, head over to WWD.com.

Watch

Around the Web

Natalie Portman's fiance fronts YSL fragrance

Does Lindsay Lohan Really Think She Deserved Natalie Portman's Oscar?!

Lindsay Lohan: I Deserved Natalie Portman's Black Swan Role!

Report: Natalie Portman Names Her Son Alef

Newsmakers: Fire cuts Rihanna's Dallas show short; Natalie Portman reveals ...