10/07/2011 09:25 am ET | Updated Dec 07, 2011

Which Pink Breast Cancer Buys Actually Give Back?

You stuck your t-shirt with a pink ribbon and proudly tote your girly water bottle to the gym. Now that we're in the throes of Breast Cancer Awareness Month, the want -- and the ability -- to buy products that support the search for a cure certainly abound.

But how much of that cash that you're forking over actually goes to the cause? That's what a recent story aimed to find out.

"Not every pink product is giving back to a worthy cause," Sophie Sureau of Susan G. Komen of Northeast Ohio told the news outlet.

Sureau's suggestion? Pay very close attention to the packaging.



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