NEW YORK -- AT&T Inc. says initial demand for the iPhone 4S has made it the most successful iPhone launch of the company has ever had.
The telecommunications giant said Friday that it received more than 200,000 preorders for the iPhone 4S within the first 12 hours that the Dallas company began taking orders for the popular Apple smartphone.
AT&T and rivals Sprint Nextel Corp. and Verizon Wireless started taking pre-orders for the iPhone 4S on Friday.
Apple Inc. is making the latest version of the iPhone available on Oct. 14.
AT&T shares added 10 cents to $28.60 in aftermarket trading. The stock rose 3 cents to $28.44 during the regular session.