Dragon tattoos are certainly having a moment.
Well, girls with dragon tattoos -- and one girl in particular. First looks from H&M's "The Girl With The Dragon Tattoo" line, announced last week, have gotten a preview in the New York Post, and we're absolutely loving the looks.
Modeled by a lanky, brooding Rooney Mara lookalike, the H&M looks channel the dark feel of the movie (although they're not quite as sinister as the leaked movie poster) but are utterly wearable, in neutral grays and easy shapes.
It's just one more piece of the movie's cultural takeover: news of the H&M line, designed by the movie's costume designer Trish Summerville, came on the heels of Rooney Mara's Vogue feature, for which she ate very little and posed in a Ralph Lauren dragon dress.
Mara is, to say the least, taking her transformation into her character Lisbeth Salander very seriously. For those of us not looking to go so extreme, we can get us some "Tattoo"-inspired garb at H&M come November 17.
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