DETROIT
11/23/2011 01:41 pm ET

Auto Dealers Want In On Black Friday Action

DETROIT -- Last year, shoppers spent around $45 billion at retail outlets during Black Friday weekend, a National Retail Federation study showed.

Now auto dealers are looking to get in on the action, some experts say.

“Black Friday has become the shopping-Mecca day,” said Marc Cannon, spokesman for AutoNation Inc., the nation’s largest dealership group. “Obviously auto retailers are now looking at it and saying, ‘How can I get a piece of that retail activity?’”

Read more on Auto News

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