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Facebook IPO 2012 Rumors: What You Need To Know

Facebook Ipo 2012

First Posted: 11/29/11 11:26 AM ET Updated: 11/29/11 11:26 AM ET


By Alexei Oreskovic

(Reuters) - Facebook, the world's largest Internet social network, is preparing for a initial public stock offering next year, according to a source familiar with the matter.

Facebook is exploring raising $10 billion, the Wall Street Journal said on Monday. It hopes the offering will value the company at more than $100 billion, according to WSJ, which first reported the story.

Facebook's Chief Financial Officer, David Ebersman, had discussed a public float with Silicon Valley bankers but founder and Chief Executive Officer Mark Zuckerberg had not decided on any terms and his plans could change, the Journal said.

The social network, which now claims more than 800 million members after seven years of explosive growth, has not selected bankers to manage what would be a very closely watched IPO. But it had drafted an internal prospectus and was ready at any moment to pull the IPO trigger, the Journal cited people familiar with the matter as saying.

At $100 billion valuation, the company started by Zuckerberg in a Harvard dorm room would have double the valuation of Hewlett-Packard, the Journal said.

A formal S-1 filing could come before the end of the year, though nothing was decided, the newspaper added.

A Facebook representative declined to comment.

Silicon Valley start-ups have this year begun to test investor appetite for a new wave of dotcoms. If it does debut in 2012, Facebook's IPO would dwarf that of any other dotcom waiting to go public.

"Farmville" creator Zynga has filed for an IPO of up to $1 billion. In November, daily deals service Groupon debuted with much fanfare, only to plunge below its IPO price within weeks.

LinkedIn and Pandora are now also trading significantly below the levels their stocks reached during their public debuts earlier this year.

Facebook has become one of the world's most popular Web destinations, challenging established companies such as Google Inc and Yahoo Inc for consumers' online time and for advertising dollars.

Facebook does not disclose its financial results, but a source familiar with the situation told Reuters earlier this year that the company's revenue in the first six months of 2011 doubled year-on-year to $1.6 billion.

Eric Feng, a former partner at venture capital firm Kleiner Perkins Caufield & Byers who now runs social-networking site Erly.com, said that the cash Facebook will get in an IPO would allow them to make more acquisitions and refine or work on new projects, such as a rumored-Facebook phone or a netbook.

Having tradeable stock will also allow Facebook to attract more engineering talent who might have been more attracted to the company in earlier days when it was growing faster but now perhaps might be attracted to other companies. "It'll be a powerful bullet for them," said Feng.

Investors have been increasingly eager to buy shares of Facebook and other fast-growing but privately-held Internet social networking companies on special, secondary-market exchanges.

Facebook said in January that it will exceed 500 shareholders this year, and that in accordance with SEC regulations, it will file public financial reports no later than April 30, 2012.

(Reporting by Alexei Oreskovic in San Francisco, with additional reporting by Sarah McBride and Vidya Loganathan; editing by Carol Bishopric)
Copyright 2011 Thomson Reuters. Click for Restrictions

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By Alexei Oreskovic (Reuters) - Facebook, the world's largest Internet social network, is preparing for a initial public stock offering next year, according to a source familiar with the matter. ...
By Alexei Oreskovic (Reuters) - Facebook, the world's largest Internet social network, is preparing for a initial public stock offering next year, according to a source familiar with the matter. ...
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07:27 PM on 11/29/2011
they are holding their breath that the market doesn't tank so they can suck in some believers
03:47 PM on 11/29/2011
Ugh, no thanks!
03:18 PM on 11/29/2011
Facebook ads are one step ahead of email spam. I've been watching them for a while: testosterone for virility, federal stimulus grants for wealth, dating services for loneliness, charities for good deeds, do-it-yourself solar panels for the environment; and iPads (held for the camera by none-other-than Steve Jobs) at 90% off.
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http://unbiasedeye.com
02:04 PM on 11/29/2011
I'll tell you what it means, it means that right after the suckers buy it and make the Z-man and his coterie extremely wealthy, its price will plummet.
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Antifascist-08
12:58 PM on 11/29/2011
Yes, in this multi billion dollar world of smoke and mirrors and super hype, all it really means is that the kid gets rich and we will be paying for something that was free.

Thanks a lot facebook.
12:39 PM on 11/29/2011
100B is a joke, it is like giving a billion dollar IPO valuation to a really popular piano-playing video. Zero production cost (just some servers), zero protection, trivial reproducibility. Their only value is some laziness and inertia of switching for something that is free.