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Jason Wu For Target: Lookbook Finally Here! (PHOTOS)

The Huffington Post  
First Posted: 01/10/2012 11:08 am Updated: 01/10/2012 11:26 am

After hints via Twitter and a few teaser images, the full Jason Wu for Target lookbook is finally here!

We've said it before and we'll say it again: we love this collection. Jason Wu previously told the New York Times, "My goal was not to duplicate anything from my main collection... Instead I designed completely new clothes and accessories that reflect my taste and have a voice of their own."

And he accomplished his goal. The clothes are not the lacy and glamorous looks of the runway but rather flirty, playful looks that the average woman could wear to work, brunch or a cocktail party (or that the fashion-savvy high school student could wear to class -- especially those cute penny loafers with socks).

The color palette skews nautical with plenty of navy and red, but there's a bit of mustard (seen in Wu's runway collections) and of course a healthy dose of black. And then there are the bags, which are also summery and ladylike with boxy shapes.

And if the designs themselves weren't appealing enough, the prices will grab you. Pieces range from $19.99 to $59.99 for clothes and $19.99 to $49.99 for accessories.

There is only one downside: Jason Wu for Target is only available from February 5 through March 6. Will this become another next Missoni for Target or Versace for H&M situation?

Just in case, we recommend you prep your wish list now. Check it out below.

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HUFFPOST SUPER USER
summer261987
if only~~
02:50 AM on 02/17/2012
a very beautiful collection! love it! ;)
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michelleobamaok
Tampa Crookpalooza 2012!
01:04 PM on 02/05/2012
All you have to do is to take the American model out, and put a pouting Japanese model in---and then you would understand the inspiration of this clothing line.
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michelleobamaok
Tampa Crookpalooza 2012!
12:57 PM on 02/05/2012
SO, this is the Rise of the Waif collection, eh?
11:44 PM on 01/29/2012
its ok. i would have prefered if gwen stefani did a harajuku line for juniors and MAYBE women
10:23 PM on 01/26/2012
I love it Because America Women should be Conservative! and We are WOMEN! so we shouldn't want to show everything off, Because that's Not Lady,It's CHEAP LOOKING! that's why!! Jason Wu, is a Wonderful, designer who Dresses Women Like WOMEN!! And it's work wear also. Not Clubbing wear.
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michelleobamaok
Tampa Crookpalooza 2012!
12:59 PM on 02/05/2012
Jason Wu is only cool because somebody in media taught you to believe that. I never before heard of him. And now that I have seen his clothing line for Tarjet; I think I'll pass. Looking like a school girl or a waif has never appealed to me.
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demisfine
Often correct, NEVER right.
06:55 PM on 01/12/2012
Getting old stinks!!
I love all the clothes, but am too "mature" for anything other than the purses and scarves (hate the cats).
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michelleobamaok
Tampa Crookpalooza 2012!
01:02 PM on 02/05/2012
What is too old for you? Over the age of twelve? This seems to be his target (he! he!) group.
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06:07 PM on 01/12/2012
I love everything about this. Love Jason Wu. Love Target. Will be with the masses come Feb 5th.
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HUFFPOST SUPER USER
tangelan
You will not cast aspersions on my asparagus.
10:35 AM on 01/11/2012
Those hemlines are too immature. I like some of the blouses, though.
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HUFFPOST SUPER USER
Eric Graff
All LIBERAL ALL THE LIBERAL TIME
03:28 AM on 01/11/2012
Ill tell you one thing you won't see a target in Feb(or mar or apr) ME @ the new tgop HQ of radical righty pols......................KEEP YOUR CRAP
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HUFFPOST SUPER USER
petpetdonna
01:36 AM on 01/11/2012
This junk would probably look good on a 10 year old.
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michelleobamaok
Tampa Crookpalooza 2012!
12:59 PM on 02/05/2012
Absolutely. None of it is womanly or fabulous.
12:56 AM on 01/11/2012
OMG,,really? I wore that crap for 12 years when I went to Catholic School. He thinks this is what real women want to wear? He needs to take a walk around Kohl's to get some idea's.
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demisfine
Often correct, NEVER right.
06:57 PM on 01/12/2012
Not women, girls.
How do you shop at Kohl's?
My mother loves it, but I can't stand it.
My store is always a PIT.
I go in, wander around, clean up a few messy and wrecked racks, and leave in disgust.
Every time!!
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michelleobamaok
Tampa Crookpalooza 2012!
01:00 PM on 02/05/2012
Kohl's has gone down. It's no longer fashionable the way it once was (about four years ago).
12:33 AM on 01/11/2012
meh - boring, drab and plain old ugly. Not worth even discount prices.
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HUFFPOST SUPER USER
Christine Garcia
Don't plan your life, let it just happen you might
12:24 AM on 01/11/2012
They look like they are designed for a 6-12 year old, no thanks. I can not wear clothing from Target. Cheap Cheap Cheap!
HUFFPOST SUPER USER
hman570
08:55 PM on 01/10/2012
Don't shot at target don't like the store and don't like the French who own that trash dump. They do not support our troops either the big reason i hate target.
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HUFFPOST SUPER USER
Cassandra L Chapa
12:19 PM on 01/11/2012
These are myths.
http://www.snopes.com/politics/military/target.asp
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demisfine
Often correct, NEVER right.
06:58 PM on 01/12/2012
They are based in Minnesota, not France.
07:10 PM on 01/12/2012
It is a French owned company, don't care where it is based.
08:42 PM on 01/10/2012
Quick! Someone feed those models a sandwich!