Facebook Rolling Out News Feed Ads Ambiguously Marked 'Featured'

Facebook Rolling Out News Feed Ads Ambiguously Marked 'Featured'

Facebook today began the slow rollout of Sponsored Story ads within its home page’s main news feed. Instead of clearly marking them as “Sponsored” ads though, they’re labeled “Featured”. This could initially mislead users into thinking these ads are simply important stories about their friends or Pages they Like.

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