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Glamour March 2012 Cover Features Amanda Seyfried & A Whole New Look (PHOTOS, POLL)

The Huffington Post   First Posted: 02/ 1/2012 3:55 pm Updated: 02/ 1/2012 4:15 pm

Today must be Magazine Makeover Day, because both Harper's Bazaar and Glamour have debuted all-new looks.

Bazaar, as we mentioned earlier today, got a sleek make-under with a spare Gwyneth Paltrow cover and more simplified sections, including features called "The A-List" and "The Wait List." To say we're fans of the new look is an understatement.

Glamour, on the other hand, decided to go in another direction.

The March 2012 issue features Amanda Seyfried on the cover, clad in a skimpy Pierre Balmain top, Hudson jeans and layers of makeup. She's sitting in a frilly pink bedroom setting, gripping a bright yellow blowdryer, and surrounding her doll-like face are giant bolded words like "Sex" and "Shopping" and "Gossip."

Our first thought when we glimpsed the new cover was: Did a group of 14-year-old girls hijack Glamour?

To be fair, editor-in-chief Cindi Leive was clear about the fact that she wanted to target younger readers. She told Women's Wear Daily in December, "The format of many women's magazines -- Glamour included! -- hasn't changed much for a decade, but young women are consuming media in totally different ways now."

We love Glamour for its fun beauty tips and gossip, but we also read it because it has some truly high-quality articles, including interviews with female members of the U.S. military and pieces on Planned Parenthood.

But with a campy cover like this one, it's a little hard to tell.

[An aside: the Amanda Seyfried shoot is actually pretty cute. Ellen von Unwerth snapped the "In Time" star wearing Cushnie et Ochs, 3.1 Phillip Lim, Prada and Versace paired with some insanely red lips.]

Check out the younger, hipper Glamour. Are you a fan?

Quick Poll

How does the new 'Glamour' look?

VOTE


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Today must be Magazine Makeover Day, because both Harper's Bazaar and Glamour have debuted all-new looks. Bazaar, as we mentioned earlier today, got a sleek make-under with a spare Gwyneth Paltrow...
Today must be Magazine Makeover Day, because both Harper's Bazaar and Glamour have debuted all-new looks. Bazaar, as we mentioned earlier today, got a sleek make-under with a spare Gwyneth Paltrow...
 
 
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01:16 PM on 03/01/2012
The choice to place Seyfried on the cover doesn't bother me. She's gorgeous! However, the way the content is presented really does look like a low-quality teen magazine. This was one of my favorite magazines for its quality content, layout and overall look. Now it looks tacky and unorganized.
11:28 PM on 02/04/2012
She reminds me a bit of a young Michelle Pfeiffer. Sort of.
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HUFFPOST SUPER USER
lrobb
Southern Rational
11:21 AM on 02/04/2012
Model looks like a photoshopped fantasy put together by a committee of 17 year old high school boys. And we wonder why young women are having self-image problems?
photo
HUFFPOST SUPER USER
bleuwolf13
teacher, artist, gemini...
10:14 PM on 02/02/2012
what is this - Cosmo lite......*snore*.....the only good thing I can say is that Amanda looks great, even though she's been photoshopped to death.......
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HUFFPOST SUPER USER
Samirah1368
This can't really be happening
12:38 PM on 02/02/2012
Glamours new look=meh
11:22 AM on 02/02/2012
Gorgeous! I personally adore her and these photos, you go girl!
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HUFFPOST SUPER USER
syds180turn
Independent and Proud of It!
11:12 AM on 02/02/2012
I like Glamour however, this cover and their new look has that cartoonish feel to it. And my goodness, someone has a heavy hand with the photoshopping.
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HUFFPOST SUPER USER
TetraPetra
it is not of import
07:52 AM on 02/02/2012
way too cosmo now
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Sunflo
Leave a mark, not a stain.
07:09 AM on 02/02/2012
She looks fine on the cover but that springboard one is just awful.
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HUFFPOST SUPER USER
klincklanc
Don't mistake activity for achievement.
05:56 AM on 02/02/2012
The hyper air brushing make the subjects look like cartoon characters.
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02:03 AM on 02/02/2012
Don't all those magazines cover sex every single issue. IDK what is there everything to know in this time and age.
01:19 AM on 02/02/2012
Boo! I like picking up Glamour once in a while, and I think it striked a nice balance between the beauty tips of Marie Claire, the sex tips of Cosmo and the fahsion spreads of Elle and Vogue. It has a breezy, young tone as it is, but this new look appears too Cosmopolitan for my taste. You won't stand out by looking like every other magazine out there, Glamour.
12:17 AM on 02/02/2012
Overall, I like the cover concept. Using a vignette instead of just a model portrait will help it stand out as something different. Thumbs up! Plus, bonus points for Amanda Seyfried. Not a fan of the typography, though. Our eyes have been trained to sweep over text in columns, so a cleaner grid might have been better. Guess we'll see when the sales numbers are in...
11:23 AM on 02/02/2012
That's only the subscriber cover. The newstand cover has texts in columns like most magazine covers.
08:50 PM on 02/02/2012
Interesting...Thank you for sharing that tidbit. Seems they made a smart move. Kind of rare these days, I like it!
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HUFFPOST SUPER USER
itsjules
Those who believe in telekinetics, raise my hand.
11:59 PM on 02/01/2012
Dang, they really slathered it on her, didn't they? That makeup distracts from her beauty, big time. She looks like she's going to a Halloween party, as a...lady of the evening.
09:17 PM on 02/01/2012
i think these images of Amanda Seyfried need to fall under a Photoshop Botch heading.
terrible!!!
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HUFFPOST SUPER USER
Audra Norris
Free thinking conservative
10:29 PM on 02/01/2012
She is gorgeous! And young they did not have to do more then the normal touch ups! Do be a hater.
08:02 AM on 02/02/2012
Do grow up - you read a criticism. That doesn't qualify as "hate."
10:36 PM on 02/01/2012
I agree. She's so amazingly pretty (not to mention talented) and that cover photo makes her face look thin, and not in a good way.