02/01/2012 01:20 pm ET

West Village Tattoo Shop Moon Sheen Maintains Counter-Culture Tradition

How do you maintain your artistic practice in this economy? Moon Sheen, a tattoo shop in New York's West Village neighborhood, opened four months ago despite the economic hurdles involved. "We don't go for the money, we go for our artwork," said the shop owner, and the customers have followed. Check out the video above to hear why people keep coming to the shop even though there are so many choices in the area. An important tip: keep the style simple, clean, and bold and you'll never regret getting one. Unless you decide to get a face tattoo in Venezuela; then we just can't feel sorry for you if you have second thoughts.

What do you think, readers? Do you have a tattoo shop you'd never cheat on? And what was your first tattoo?