Chick-fil-A Annual Sales: Fast Food Chain Hits Record Numbers For 2011
Chick-fil-A has been in the news a lot recently. A football recruit reportedly chose his university based on the proximity of Chick-fil-A. Reports of racist Chick-fil-a receipts titled "Ching" and Chong" went viral. And Chick-fil-A waged legal battle with a Vermont artist who coined the slogan "Eat More Kale" which, according to Chick-fil-A, sounded too similar to its slogan of 'Eat Mor Chickin." And then there's the whole issue of Chick-fil-A's politics.
Maybe the football recruit was onto something though -- despite negative press, Chick-fil-A achieved its highest annual sales ever for 2011, with $4.05 billion. That's a 13.08 percent increase from 2010.
"Of all our years of sales growth, we are humbled and deeply grateful to our customers for making 2011 particularly exceptional," said Chick-fil-A President and Chief Operating Officer Dan T. Cathy in a press release. "We are blessed with a family of Operators and team members whose daily commitment to excellence and heartfelt, personalized service creates an atmosphere of hospitality that is unparalleled in our industry while also having a positive impact in the communities they serve.
For 2012, the company plans to open 92 restaurants and hopes to fill 7,000 new jobs as a result. It seems not even bad press can dissuade people from buying chicken that's both tasty and affordable.
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Posted: 02/ 7/2012 10:21 am