In a new ad titled "Conservative Record," Mitt Romney touts his economic record to Wisconsin voters ahead of the state's primary on April 3. The 30-second spot features Romney reciting his familiar claims to a record of tax cutting, deficit reduction, and business experience along with friendly newspaper quotes. "The principles of business work in government and it’s high time to bring those principles of fiscal responsibility to Washington, DC," Romney says.

The ad will run on Wisconsin television stations from Thursday until primary day, April 3.

Watch the full ad below: