iOS app Android app More

Rush Limbaugh Ratings Drop In Several Big Markets

The Huffington Post  |  By Posted: Updated: 05/21/2012 6:32 pm

Rush Limbaugh

Rush Limbaugh's ratings have dropped sharply in several major markets following the firestorm over his comments about Sandra Fluke, Politico reports.

Limbaugh called Fluke a "slut" and a "prostitute" for her birth control advocacy, sparking condemnation from President Obama on down and causing many advertisers to flee his show. (One major radio CEO recently admitted that the controversy had cost him millions of dollars.)

Yet, a month into the controversy, Limbaugh crowed that he was doing better than ever. "The advertisers who hung in here are going gangbusters, yes," he said, adding, "On the range of all 600 radio stations, our ratings are up anywhere from 10% to 60%, depending on the station."

On Monday, though, Politico's Dylan Byers got an early look at the latest ratings report from Arbitron:

The conservative radio host's ratings fell 27 percent in the key 25-54 demo in New York City, 31 percent in Houston-Galveston, 40 percent in Seattle-Tacoma, and 35 percent in Jacksonville, according to a selection of the March 29-April 25 Arbitron ratings provided by an industry source.

Sources told Byers that it was possible that a bubble has burst: Limbaugh saw a spike in listeners due to the controversy, and now those people have stopped tuning in. Limbaugh's ratings were also up in other markets, such as San Francisco.

One of Limbaugh's biggest antagonists, though, said that it was evidence of a successful campaign:


Stop Rush Limbaugh
Ratings info released today. Limbaugh is down in key markets...big time. I keep telling y'all: his business model is failing. Onward

Loading Slideshow...
  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 12: Rush Limbaugh of the USA the radio personality with Greg Norman of Australia during the Els for Autism Pro-am at The PGA National Golf Club on March 12, 2012 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Rush Limbaugh

    Conservative commentator Rush Limbaugh poses with a bust in his likeness during a secretive ceremony inducting him into the Hall of Famous Missourians on Monday, May 14, 2012, in the state Capitol in Jefferson City, Mo. (AP Photo/Julie Smith)

  • Rush Limbaugh

  • Rush Limbaugh

    Lt. Gov Peter Kinder, left, and Speaker of the House, Steven Tilley, right, pose with conservative commentator Rush Limbaugh and a bust in Limbaugh's likeness during a secretive ceremony inducting Limbaugh into the Hall of Famous Missourians on Monday, May 14, 2012, in the state Capitol in Jefferson City, Mo. (AP Photo/Julie Smith)

  • Protesters carry boxes containing petition signatures Wednesday, March 28, 2012, in Jefferson City, Mo. The protesters delivered 35,000 petition signatures Wednesday to the House speaker's office opposing the inclusion of conservative talk show host Rush Limbaugh in the Hall of Famous Missourians in the latest in a series of opposition efforts to Limbaugh's selection. (AP Photo/Jeff Roberson)

  • Protesters carry boxes containing petition signatures Wednesday, March 28, 2012, in Jefferson City, Mo. The protesters delivered 35,000 petition signatures Wednesday to the House speaker's office opposing the inclusion of conservative talk show host Rush Limbaugh in the Hall of Famous Missourians in the latest in a series of opposition efforts to Limbaugh's selection. (AP Photo/Jeff Roberson)

  • Shelia Rekdal holds a sign during a protest of Rush Limbaugh Wednesday, March 28, 2012, in Jefferson City, Mo. The protesters delivered 35,000 petition signatures Wednesday to the House speaker's office opposing the inclusion of conservative talk show host Rush Limbaugh in the Hall of Famous Missourians in the latest in a series of opposition efforts to Limbaugh's selection. (AP Photo/Jeff Roberson)

  • A woman holds a poster during a protest at the state capitol Wednesday, March 28, 2012, in Jefferson City, Mo. The protesters delivered 35,000 petition signatures Wednesday to the House speaker's office opposing the inclusion of conservative talk show host Rush Limbaugh in the Hall of Famous Missourians in the latest in a series of opposition efforts to Limbaugh's selection. (AP Photo/Jeff Roberson)

  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 12: Rush Limbaugh of the USA the radio personality with Greg Norman of Australia during the Els for Autism Pro-am at The PGA National Golf Club on March 12, 2012 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 12: Rush Limbaugh of the USA the radio personality during the Els for Autism Pro-am at The PGA National Golf Club on March 12, 2012 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 12: Rush Limbaugh of the USA the radio personality during the Els for Autism Pro-am at The PGA National Golf Club on March 12, 2012 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 12: Rush Limbaugh of the USA the radio personality during the Els for Autism Pro-am at The PGA National Golf Club on March 12, 2012 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 21: Marvin Shanken tees off watched by Rush Limbaugh the Radio Presenter during the Els for Autism Pro-am at The PGA National Golf Club on March 21, 2011 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 21: Rudy Guiliani The former Mayor of New York drives watched by Jack Nicklaus and Rush Limbaugh The Radio Presenter during the Els for Autism Pro-am at The PGA National Golf Club on March 21, 2011 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 21: Rudy Guiliani The former Mayor of New York drives watched by Marvin Shanken and Rush Limbaugh The Radio Presenter during the Els for Autism Pro-am at The PGA National Golf Club on March 21, 2011 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Els for Autism Pro Am

    WEST PALM BEACH, FL - MARCH 21: Rush Limbaugh the Radio Presenter during the Els for Autism Pro-am at The PGA National Golf Club on March 21, 2011 in West Palm Beach, Florida. (Photo by David Cannon/Getty Images)

  • Els for Autism Pro-Am

    PALM BEACH GARDENS, FL - MARCH 15: Rush Limbaugh during the Els for Autism Pro-Am on the Champions Course at the PGA National Golf Club on March 15, 2010 in Palm Beach Gardens, Florida. (Photo by David Cannon/Getty Images)

  • 2010 Miss America Pageant Preliminary Competition

    LAS VEGAS - JANUARY 27: Radio talk show host and conservative commentator Rush Limbaugh salutes as he is introduced as a judge before a preliminary competition for the 2010 Miss America Pageant at the Planet Hollywood Resort & Casino January 27, 2010 in Las Vegas, Nevada. The pageant will be held at the resort on January 30, 2010. (Photo by Ethan Miller/Getty Images)

  • 2010 Miss America Pageant Judges News Conference

    LAS VEGAS - JANUARY 27: Radio talk show host and conservative commentator Rush Limbaugh, one of the judges for the 2010 Miss America Pageant, speaks during a news conference for judges at the Planet Hollywood Resort & Casino January 27, 2010 in Las Vegas, Nevada. The pageant will be held at the resort on January 30, 2010. (Photo by Ethan Miller/Getty Images)

  • 2010 Miss America Pageant Judges News Conference

    LAS VEGAS - JANUARY 27: Two of the judges in the 2010 Miss America Pageant, saxophonist Dave Koz (L) and radio talk show host and conservative commentator Rush Limbaugh, speak during a news conference for the judges at the Planet Hollywood Resort & Casino January 27, 2010 in Las Vegas, Nevada. The pageant will be held at the resort on January 30, 2010. (Photo by Ethan Miller/Getty Images)

  • 2010 Miss America Pageant Judges News Conference

    LAS VEGAS - JANUARY 27: Radio talk show host and conservative commentator Rush Limbaugh, one of the judges for the 2010 Miss America Pageant, speaks during a news conference for judges at the Planet Hollywood Resort & Casino January 27, 2010 in Las Vegas, Nevada. The pageant will be held at the resort on January 30, 2010. (Photo by Ethan Miller/Getty Images)

  • 2010 Miss America Pageant Judges News Conference

    LAS VEGAS - JANUARY 27: Radio talk show host and conservative commentator Rush Limbaugh, one of the judges for the 2010 Miss America Pageant, speaks during a news conference for judges at the Planet Hollywood Resort & Casino January 27, 2010 in Las Vegas, Nevada. The pageant will be held at the resort on January 30, 2010. (Photo by Ethan Miller/Getty Images)

  • Baltimore Ravens v Minnesota Vikings

    MINNEAPOLIS - OCTOBER 18: A fan holds a sign in support of Rush Limbaugh as the Minnesota Vikings host the Baltimore Ravens during NFL action at Hubert H. Humphrey Metrodome on October 18, 2009 in Minneapolis, Minnesota. Te Vikings defeated the Ravens 33-31. (Photo by Doug Pensinger/Getty Images)

  • Radio talk show host Rush Limbaugh speak

    Radio talk show host Rush Limbaugh speaks with guests prior to a ceremony where US President George W. Bush presented former British Prime Minister Tony Blair, Australia's former Prime Minister John Howard and Colombian President Alvaro Uribe with the Presidential Medal of Freedom in the East Room of the White House in Washington, DC, January 13, 2009. AFP PHOTO / Saul LOEB (Photo credit should read SAUL LOEB/AFP/Getty Images)

  • Bush Presents Presidential Medals Of Freedom

    WASHINGTON - JANUARY 13: Former U.S. Secretary of Defense Donald Rumsfeld (L) talks with radio talk show host Rush Limbaugh (R) before the start of a Medal of Freedom ceremony at the White House January 13, 2009 in Washington DC. During the ceremony U.S. President George W. Bush presented the Medal of Freedom to former British Prime Minister Tony Blair, former Australian Prime Minister John Howard and Colombian President Alvaro Uribe. (Photo by Mark Wilson/Getty Images)

  • Premeire Of HBO's "Bernard and Doris" - Arrivals

    NEW YORK - JANUARY 30: Rush Limbaugh attends the premiere of HBO's 'Bernard and Doris' at the Time Warner screening room on January 30, 2008 in New York City. (Photo by Stephen Lovekin/Getty Images)

  • Bush Presents Presidential Medals Of Freedom

    WASHINGTON - JANUARY 13: Radio talk show host Rush Limbaugh attends a Medal of Freedom ceremony at the White House January 13, 2009 in Washington DC. During the ceremony U.S. President George W. Bush presented the Medal of Freedom to former British Prime Minister Tony Blair, former Australian Prime Minister John Howard and Colombian President Alvaro Uribe. (Photo by Mark Wilson/Getty Images)

FOLLOW MEDIA