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Jim Messina, Obama Campaign Manager, Sells The President's Message And Brand

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The day after Jim Messina quit his job as White House deputy chief of staff last January, he caught a plane to Los Angeles, paid a brief visit to his girlfriend, and then commenced what may be the highest-wattage crash course in executive management ever undertaken. He was about to begin a new job as Barack Obama's campaign manager...

Read the whole story at Bloomberg Businessweek

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