NPR Looks To New Shows Like 'Ask Me Another'

06/19/2012 08:47 am ET | Updated Aug 19, 2012
  • ELIZABETH JENSEN nytimes.com

"Ask Me Another," which began broadcasts on some NPR stations in May (but not in New York), is part of a new land rush for precious public-radio weekend airtime. Developed on modest budgets, many of the newcomers are aimed at a decidedly younger audience than currently listens to NPR; some aim for diverse listeners. All face a big hurdle: limited open time slots and, some would argue, a risk-averse public-radio culture, where time-tested audience and money generators make it challenging for new shows to thrive.

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