Rihanna's Fashion Reality Show 'Styled To Rock' Trailer Hits The Web (VIDEO)

07/11/2012 11:58 am ET | Updated Jul 11, 2012

The countdown is on for Rihanna's small-screen debut on her new reality show, "Styled To Rock."

The singer is executive-producing the "Project Runway"-esque show, set to premiere next month on the Sky Living Channel in the U.K. (sadly we'll have to stalk YouTube for the episodes on this side of the pond).

In addition to producing the show, Rihanna will also serve as mentor to its budding designers over a 10-week competition period. Contestants are said to be working with a number of musicians (though we don't yet know whom) as they design their way to the top prize: creating a one-of-a-kind outfit for Rihanna to perform in.

While the "Rude Boy" singer is considered a certified style star in her own right, she tapped some bold-face names to offer their own expert eyes and advice in choosing a winner. RiRi's personal stylist Lysa Cooper, famed fashion designer Henry Holland and Nicola Roberts of the London-based pop group Girls Aloud are all on board to help.

The short trailer for the show has a blonde, overall and baseball cap-wearing Rihanna professing her love for fashion to the contestants and offering up some sparse words of encouragement like "you are dope" and "you are the bomb." Hmmmm, let's hope RiRi gives a little more mentoring than that over the course of the show.

Check out the trailer above and a look at Rihanna's amazing style evolution in the slideshow below:

Rihanna's Style Evolution

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