NEW YORK -- The snack brand Popchips is getting a new celebrity endorser - Katy Perry.

According to a company statement released Wednesday, the pop star has become an investor and representative for the chips. Perry says she'll be its creative partner.

Perry, who is the subject of the recently released 3-D documentary, "Katy Perry: Part of Me," joins Ashton Kutcher as a celebrity endorser of the snack food. Kutcher's regional ads garnered some criticism earlier this year when one depicting him as an Indian man was seen by some as racist. It was pulled and the company said there was no intent to offend.

Perry's ads will be unveiled in the fall.

Check out some vintage celebrity endorsements from back in the day.
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  • <a href="" target="_hplink">Bette Davis: Lustre-Creme shampoo (1951)</a>

  • <a href=" Hitchcock - Publicity.htm" target="_hplink">Alfred Hitchcock: Western Union (1959)</a>

  • <a href="" target="_hplink">Woody Allen: Smirnoff (1966)</a>

  • <a href="" target="_hplink">Eva Gabor: Smirnoff (1959)</a>

  • <a href="" target="_hplink">Humphrey Bogart: Whitman's Chocolates (1954)</a>

  • <a href="" target="_hplink">Charlton Heston: Van Heusen (1953)</a>

  • <a href="" target="_hplink">Tony Curtis: Van Heusen (1955)</a>

  • <a href="" target="_hplink">Andy Warhol: Pioneer</a>

  • <a href="" target="_hplink">Audrey Hepburn: Givenchy</a>

  • <a href="" target="_hplink">Groucho Marx: Frosted Flakes</a>

  • <a href="" target="_hplink">Whitney Houston: Max Factor (1980s)</a>

  • <a href="" target="_hplink">Candice Bergen: Clairol (1965)</a>

  • <a href="" target="_hplink">Ron Howard: Milk </a>

  • <a href="" target="_hplink">Marilyn Monroe: Jon Joy Cosmetics</a>

  • <a href="" target="_hplink">Lucille Ball: Western Union (1957)</a>

  • <a href="" target="_hplink">OJ Simpson: Dingo (1979)</a>

  • <a href="" target="_hplink">Joan Collins: Lustre-Creme Shampoo (1950s)</a>

  • <a href="" target="_hplink">Muhammad Ali: Rockport (1993)</a>

  • <a href="" target="_hplink">Betty White: Science Diet (1988)</a>