Is Facebook ready to face facts? How much will investors like it after its first quarter as a public company?
Expect similarly awful wordplay on Thursday evening, when the world's largest social network releases its first-ever earnings report as a publicly-traded company. The company's financials for the second fiscal quarter of 2012 will be announced during an earnings call at 5 p.m ET. The pressure's on to see if Facebook can recover after its rocky initial public offering on May 18.
Questions that need answering: How many users has the network gained since the IPO? Will Facebook be able to prove it has a sustainable advertising business as so many people move to mobile? Will Facebook offer a forecast for its next quarter as Apple does, or will it follow in the footsteps of Google and forgo one? Will co-founder Mark Zuckerberg talk much about Facebook's business or defer to other execs? And will he be wearing his hoodie?
Stay tuned to find out...
07/26/2012 6:06 PM EDT
Aww, how cute
07/26/2012 6:05 PM EDT
Facebook, you're no fun
@ shibanijoshi :
Even Facebook can't make an earnings call fun, unfortunately for us...
07/26/2012 5:55 PM EDT
Well, this could appear condescending
Sheryl Sandberg of Facebook, from conference call: "Local businesses are not very tech savvy."— Matthew Keys (@ProducerMatthew) July 26, 2012
07/26/2012 5:54 PM EDT
But what is he WEARING?
Oh God, is Zuck wearing a hoodie?? Twitter is inconclusive... [sigh]
-- Dino Grandoni
07/26/2012 5:51 PM EDT
Say cheese...Hold it...Hold it...Hold it......
Instagram deal still hasn't closed yet. Zuck says no integration until that happens.
07/26/2012 5:47 PM EDT
Next he'll be wearing a tie
This phone-or-no-phone question is interesting and all, but what I find interesting is that Zuckerberg actually answered a question on the call.
-- Mark Gongloff
07/26/2012 5:46 PM EDT
Zuck's denial of a Facebook Phone contradicts a rumor peddled by Bloomberg News JUST TODAY.
07/26/2012 5:44 PM EDT
Guy on the Facebook call just pronounced scenario "scen-AHHR-io." He was not British.— Kevin Roose (@kevinroose) July 26, 2012
07/26/2012 5:44 PM EDT
Quieting the rumors
Zuck says it wouldn't make sense to develop a Facebook phone. Take THAT, rumor mill.
-- Catharine Smith
07/26/2012 5:43 PM EDT
Facebook executives don't give forecast in prepared remarks
Facebook executives don't give forecast in prepared remarks— Emily Chang (@emilychangtv) July 26, 2012
Forecasts are something Apple does but Google's doesn't do. So, at least there's precedent in tech for withholding predictions.