Weight Watchers has plenty of branded products on the market, but alcohol? The diet service is partnering with McWilliams Wins to create a range of lower-alcohol wines. Sadly for dieting lushes the world round, these vintages will only be available in the U.K.

weight watchers diet wine

Although Americans will likely see this as a new direction for Weight Watchers, that's hardly the case. The company has endorsed another McWilliams set for the Australian market since 2010, and there are several reports of Weight Watchers wine already sold in U.K.markets.

The Drinks Business shares that the most recent collection will feature four wines: Harmony Sparkling Brut NV, Harmony Semillon/Sauvignon Blanc, Harmony Shiraz and Ezzenze Vine Dancer Marlborough Sauvignon Blanc. They all have ABV levels between six and 10 percent.

Weight Watchers' stickers on the bottle will give its ProPoints value -- the units represent a dieter's food consumption -- and a back label will provide detailed nutrition information.

Wine and spirit trade publication Harpers spoke with McWilliams export director Lloyd Stephens, who explained the significance of the move:

"This is a real departure for wine and it gives us the potential to get in to the mainstream grocery basket. The power of linking up with the Weight Watchers name, which is the 14th biggest grocery brand in the UK, is pretty exciting and a real no brainer."

A handful of wines in the U.S. tout lower calorie counts, but Weight Watchers does not seem to sell any such products stateside.

Houston Press blogger Joanna O'Leary managed to snag a taste of some Weight Watchers-branded wine while spending time in London and shared her thoughts on it:

I expected as much from the WW rosé as I did from, say, the Skinnygirl Margarita, which is to say, not much. Like Skinnygirl lower-calories cocktails, WW rosé is overly sweet, perhaps in an attempt to appease (real) sugar-deprived diets. But unlike Bethanny's booze, WW wine seems incapable of producing intoxication. Yes, yes, it is technically alcoholic (8.3 percent by volume), but from personal experience (comprising two trials on separate evenings), I can tell you that consuming almost three mini-bottles made me actually more capable operating heavy machinery.

Still, the notion of diet wine is intriguing. Is drinking wine with less alcohol really drinking? Take our poll below and let us know your thoughts.

Quick Poll

Would you drink diet wine?

VOTE

Also on HuffPost:

Loading Slideshow...
  • Baskin Robbins: Iced Cappy Mocha Blast

    The ice cream chain’s Iced Cappy Mocha Blast definitely delivers a blast — of calories, that is. A large size contains a whopping 610 calories and 10 grams of fat, which is a good deal more than the 530 calorie two-scoop ice cream sundae. <a href="http://www.thedailymeal.com/12-quick-and-easy-drinks-start-day-slideshow?utm_source=huffington%2Bpost&utm_medium=partner&utm_campaign=fast%2Bfood%2Biced%2Bcoffees" target="_hplink"><strong>Click here to see 12 Quick and Easy Drinks to Start the Day</strong></a> <em>Photo Credit:</em> © <strong>BrandEating.com</strong></a>

  • Cold Stone Creamery: Iced Raspberry Truffle Mocha Latte

    Raspberry truffle iced latte? If you’re saying to yourself, "I gotta have it," be advised that at Cold Stone Creamery, the request comes at the price of 520 calories. That said, "loving it" or "liking it" won’t get you much of a calorie downgrade either (coming in at 470 and 300 calories, respectively). At that calorie cost you might as well just stick to ice cream. <a href="http://www.thedailymeal.com/15-cocktails-celebrate-spring-slideshow?utm_source=huffington%2Bpost&utm_medium=partner&utm_campaign=fast%2Bfood%2Biced%2Bcoffees" target="_hplink"><strong>Click here to see 15 Cocktails to Celebrate Spring</strong></a> <em>Photo Credit:</em> © <a href="http://www.flickr.com/photos/grilledahi/" target="_hplink"><strong>Flickr/Grilled Ahi</strong></a>

  • Seattle’s Best Coffee: Cold-Brewed Marble Mocha

    If you’re looking to get in on the oh-so-hot-right-now cold-brewed coffee trend, this might not be the most sensible drink to do it with. Topped with whipped cream, white chocolate shavings, and chocolate drizzle, a large size of this decadent iced coffee will set you back 540 calories.  <a href="http://www.thedailymeal.com/beginner-s-guide-ordering-beer-slideshow?utm_source=huffington%2Bpost&utm_medium=partner&utm_campaign=fast%2Bfood%2Biced%2Bcoffees" target="_hplink"><strong>Click here to see The Complete Guide to Ordering Beer</strong></a> <em>Photo Credit:</em> © <a href="http://www.flickr.com/photos/mullenkedheim/" target="_hplink"><strong>Flickr/Mullenkedheim</strong></a>

  • Dunkin’ Donuts: Caramel Turtle Iced Latte

    Granted, the words "caramel turtle" hint at the fact that this drink isn’t the most waistline-friendly, but would you have guessed that a large size (with whole milk) will set you back 440 calories? You could have scarfed down two sugared cocoa doughnuts for less calories than that. Even the more sensible large iced coffee version packs a not insignificant 230 calories.  <a href="http://www.thedailymeal.com/8-most-unique-starbucks-stores-slideshow?utm_source=huffington%2Bpost&utm_medium=partner&utm_campaign=fast%2Bfood%2Biced%2Bcoffees" target="_hplink"><strong>Click here to see the World's Coolest Starbucks Stores</strong></a> <em>Photo Credit:</em> © <a href="http://www.flickr.com/photos/pixagraphic/" target="_hplink"><strong>Flickr/pixagraphic</strong></a>

  • McDonald’s: McCafé Iced Caramel Mocha

    You may be lovin’ the taste of this chocolaty iced mocha, but if you indulge in one too many, chances are you won’t be too thrilled with the effect on your waistline. In a large size with all the trimmings (whipped cream, chocolate syrup, and drizzle), this iced coffee packs 390 calories and 14 grams of fat — that’s 10 calories more than the amount in an order of medium-sized fries.  <a href="http://www.thedailymeal.com/tips-every-home-bartender-should-know-slideshow?utm_source=huffington%2Bpost&utm_medium=partner&utm_campaign=fast%2Bfood%2Biced%2Bcoffees" target="_hplink"><strong>Click here to see Tips Every Home Bartender Should Know</strong></a> <em>Photo Credit:</em> © <strong> McDonald's </strong></a>

  • Starbucks: Iced Caramel Macchiato

    As tasty as this combination of espresso, vanilla-flavored syrup, milk, and caramel sauce over ice sounds, it may be a little tough justify the 370 calories that a venti size (with whole milk) will cost you. (For comparison’s sake, that’s 20 more calories than there are in a slice of marble pound cake, and nearly as many as in a grande caramel Frappuccino.) Even with the drink’s standard 2-percent milk, the same size clocks in at 330 calories. <a href="http://www.thedailymeal.com/7-fast-food-iced-coffees-avoid-0?utm_source=huffington%2Bpost&utm_medium=partner&utm_campaign=fast%2Bfood%2Biced%2Bcoffees" target="_hplink"><strong>Click here to see More Diet-Busting Fast-Food Iced Coffees</strong></a> <em>Photo Credit:</em> © <a href="http://www.flickr.com/photos/poolie/" target="_hplink"><strong>Flickr/poolie</strong></a>