We have a winner: congratulations to La Feria, the tapas wine bar that will open in Detroit.

Organizers for the Comerica Hatch Detroit retail contest announced Thursday that the concept from Elias Khalil, Pilar Baron Hidalgo and Naomi Khalil has won the grand prize of $50,000 and support services to open their bar, complete with patio and the atmosphere of southern Spain. They have a space selected, a building they will share with an art gallery at Cass Avenue and West Willis Street in the Cass Corridor neighborhood.

More than 250 business plans were submitted to the contest, and earlier this month, the public cast 30,000 votes to whittle the 10 semifinalists down to a final group of four that included Detroit Vegan Soul, Detroit River Sports and Rock City Pies.

But the intention of Comerica Hatch Detroit isn't just to launch just one business. Through connections, introductions and promotion, the contest can help move all the semifinalists forward, Hatch cofounder Nick Gorga explained.

"We wanted to be confident any business the public selected would have a good chance of being a viable business," he said about last year's contest, the first for Hatch. "Our goal was not to just hatch one business, but to hatch hopefully 10 businesses."

2011 winner Joe Posch has been gearing up to open his store Hugh this fall in the Auburn development, also on Cass, and others contestants like the Detroit Institute of Bagels have been moving forward with plans to open shop.

See all of this year's semifinalists in this slideshow.

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  • Hatch Detroit 2012: Meet The 10 Semifinalists

    They Submitted. They Rocked. They Conquered. Hatch Detroit named <a href="http://www.huffingtonpost.com/2012/08/30/comerica-hatch-detroit-contest-2012-semifinalists_n_1843271.html">10 semifinalist entrepreneurs</a> who will compete for the hearts and minds of Detroiters this fall. The winner will take home $50,000 and the support to build the business of their dreams. Find out a little more about the 2012 Hatch Detroit class through the slideshow, featuring quotes from their business proposals. <a href="http://hatchdetroit.com/vote/">Vote for your favorite </a>Hatch Detroit contestant every day, and make sure to explore every budding Detroit entrepreneur through our Hatch Q&As.

  • Tashmoo Biergarten

    "Tashmoo Biergarten is a European style outdoor beer garden that opened in the fall of 2011 as five sequential pop-up events in the West Village neighborhood of Detroit, MI. The next phase of Tashmoo Biergarten is to purchase property with enough space for the beer garden and a building to house a tasting room and the necessary facilities."

  • Whip Hand Cosmetics

    "Whip Hand Cosmetics offers luxury, artisan, professional makeup artist quality cosmetics made in Detroit With Attitude. The brand’s products include more than 100 color cosmetics for the eyes, lips and cheeks, as well as a line of skin care and prep products. Whip Hand Cosmetics: The Art of Control."

  • La Feria

    "La Feria will be a small authentic Spanish Tapas restaurant in the style of those commonly seen in the south of Spain. The food and menu will follow the Tapas tradition of a number of plates that are small portions of various Spanish dishes, accompanied by wine or beer. "

  • Detroit River Sports

    "Our mission is to create a whole new dynamic on the Detroit River, built around sports and recreation activity. Detroit River Sports will be a hub for all human or nature-powered, sports on the River. By offering rentals, lessons, tours, and retail we will provide amenity to those already familiar with the pleasures of waterfront recreation, and expose the uninitiated, creating new River enthusiasts within the city. By providing new ways to experience the City and its River, interest in the Detroit Riverfront as a whole will grow."

  • Detroit Vegan Soul

    <blockquote></blockquote>"Detroit Vegan Soul is a newly created meal delivery & catering company that with the help of Hatch Detroit will open a café in one of Detroit’s historic neighborhoods. We want good, healthy food to be accessible to everyone. Our mission is to help people live healthier lives by providing great-tasting, high-quality, nutritious vegan food that appeals to everyone, while at the same time doing our part to support a sustainable earth."<blockquote></blockquote>

  • Vividbraille Studio Boutique

    "Vividbraille fuses high end fashion and design with USA manufacturing in a retail setting. The studio boutique offers its customers some of the finest Made in the USA high fashion goods while also allowing its customers to experience the creative process leading up to the completion of any given collection or item of clothing."

  • Pho Da Nang

    "We would like to open a 50-seat Pho House in Midtown, Detroit, to bring the first Vietnamese restaurant to the people. Eating at Da Nang is much more than a dining experience. We treat our customers to authentic Vietnamese cuisine, of course, but we are careful about the setting. We want to share the beauty of Vietnam and its people through our menu, our décor, our staff – basically every touch point."

  • Motor City Design

    "Motor City Design Co. store is a custom denim specialty retail store featuring all made in Michigan products as well as products made directly in the store. People will be able to shop in the store and see seamstresses sewing and making garments behind large glass walls. The store will be the first of it’s kind in Detroit -- or in the world, for that matter. "

  • Rock City Pies

    "Rock City Pie products are NOT like your grandma’s pies. They are as unique and pure and as unexpected as the people who make-up the Detroit urban “hipster” scene, with flavors and sensations unlike anything else. Bizarrely original, they are totally fresh with locally-sourced ingredients and are even a little bad ass…..and DAMN they are good."

  • The Collective Tap

    "The Collective Tap is a community focused beer retailer promoting and cultivating a respect for beer in Detroit. We specialize in the education and selling of Midwestern craft beers, while also selling brews from the US, UK and Belgium. Our goal is to make high‐ quality beer approachable, from the first time craft beer drinker to the seasoned home brewer."


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