Huffpost Technology

Lumia 920 Price: Nokia Thinks It New High-End Smartphone Should Cost More Than The Galaxy S3

Posted: Updated:


HELSINKI (Reuters) - Struggling Finnish cellphone maker Nokia has priced its new flagship model Lumia 920 more than 10 percent higher than key rival Samsung Electronics' Galaxy S3, pricing data from Sweden and Italy showed on Thursday.

Analysts said Nokia will struggle to explain the premium of the Lumia 920, which uses Microsoft's Windows Phone 8 software and is seen as potentially its last chance to break into the profitable segment and secure its future.

"Hardware-wise they are pretty similar, it would be hard for Nokia to justify that extra cost to consumers," said Ovum analyst Nick Dillon. "Windows Phone is still largely an unknown to consumers - they would probably expect to pay less if they are taking a risk."

Nokia said Swedish carriers would sell Lumia 920 for around 5,700 Swedish crowns ($860), excluding subsidies. This compares to 4,515 crowns asked for Galaxy S3 at Expansys, one of the leading online phone stores in Europe.

In Italy the Lumia 920 will sell for 599 euros ($770), compared with 530 euros price of Galaxy S3 which has been on the market for four months.

(Reporting by Tarmo Virki; Editing by Anthony Barker)

Earlier on HuffPost:

Wearable Tech
of
Share
Tweet
Advertisement
Share this
close
Current Slide

Suggest a correction

Around the Web

iPhone 5 vs. Galaxy S3 vs. Lumia 920: By the numbers | iPhone ...

Nokia Lumia 920 vs. Lumia 900: what's changed? -- Engadget

Europe to get Nokia Lumia 920 and 820 in November? Price leaked?

Lumia 920: Consumers Like it, But Won't Buy It - Mobility ...

From Our Partners