BUSINESS

Airline Fees: 'Bundling' Creates New Headaches For Fliers

01/31/2013 08:32 am ET

With your airline ticket, would you like to add "Ascend" or "Lift?" Perhaps you prefer "Choice Seats" or "Choice Plus?" Or maybe you're a "Main Cabin Select," "Main Cabin Extra" or even "Main Cabin Express" traveler?

Air passengers increasingly are facing such choices when they log in to carriers' websites. Borrowing a marketing practice from auto makers, phone companies and others, airlines are moving quickly to bundle options in packages designed to get customers to spend more.

Read more on online.wsj.com

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