Telenovelas Continue to Top Latin American Television

Telenovelas Continue To Reign Supreme
People watch the final episode of soap opera Avenida Brasil in an outdoor plaza full of vendors in the Dona Marta slum in Rio de Janeiro, Brazil, Friday, Oct. 19, 2012. "Telenovelas," prime-time soap operas with average runs of 200 episodes, are hugely popular in Brazil, where the plot lines often become front page news and where discussions of the heroes and villains are a major topic of conversation. (AP Photo/Felipe Dana)
People watch the final episode of soap opera Avenida Brasil in an outdoor plaza full of vendors in the Dona Marta slum in Rio de Janeiro, Brazil, Friday, Oct. 19, 2012. "Telenovelas," prime-time soap operas with average runs of 200 episodes, are hugely popular in Brazil, where the plot lines often become front page news and where discussions of the heroes and villains are a major topic of conversation. (AP Photo/Felipe Dana)

Miami The soap opera, or "telenovela," continues to be the star television product throughout Latin America and is making inroads in the United States and Europe.

At least that is the opinion of experts in the sector who gathered at this week's conference of the National Association of Television Programming Executives in Miami.

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