Field Poll: California Latino Voters Support Soda Tax, Obesity Prevention

Poll: California Latinos Back Soda Tax
NEW YORK, NY - JANUARY 23: Bottles of soda are displayed on a shelf on January 23, 2013 in New York City. As American consumers continue to shift to water, coffee, and other drinks, soda sales have fallen in the U.S. Soda sales in volume dropped 1.8% last year to $28.70 billion. In New York Mayor Michael Bloomberg has a launched a campaign and passed a ban on extra large-size sodas, which his administration has linked to diabetes and obesity. (Photo by Spencer Platt/Getty Images)
NEW YORK, NY - JANUARY 23: Bottles of soda are displayed on a shelf on January 23, 2013 in New York City. As American consumers continue to shift to water, coffee, and other drinks, soda sales have fallen in the U.S. Soda sales in volume dropped 1.8% last year to $28.70 billion. In New York Mayor Michael Bloomberg has a launched a campaign and passed a ban on extra large-size sodas, which his administration has linked to diabetes and obesity. (Photo by Spencer Platt/Getty Images)

SAN FRANCISCO -- A majority of California voters support taxing sugar-sweetened beverages if those taxes are used for school nutrition and physical education programs, according to the results of a new Field Poll. The survey also revealed that obesity prevention measures like this have greater support among ethnic voters.

When initially asked if they would support taxing sugary drinks, 53 percent of all voters stated that they would oppose such a tax. But when asked if they would support a soda tax if the revenues would go to obesity prevention programs in schools, a larger majority – 68 percent – stated that they would support the tax.

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