Perhaps LeBron James brought this upon himself.
Earlier in the postseason, the four-time MVP was fined for flopping just a few weeks after claiming that he didn't flop. So it should come as no surprise to see comedy website "Funny or Die" mock LeBron for flopping.
Featuring an actor posing as James, "It's In My Blood" shows the superstar living his life away from the court with the same passion he exudes while on it -- by flopping.
"That's just who I am, you know?" he says. "For me the game never stops."
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Don't forget to take a second to read the fake ESPN ticker at the bottom for more laughs.
Apparently, 71-year-old Frank Calhoun is the one who taught James how to flop.