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Starbucks Handcrafted Sodas Get Test Run In Atlanta And Austin

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STARBUCKS SODA
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Months after we heard rumors that Starbucks was experimenting with handcrafted sodas in Seattle, The Wall Street Journal confirms that the Seattle-based coffee chain has been testing made-to-order lemon ale, spiced root beer and ginger ale in Atlanta and Austin since last week.

Unofficial fan page Starbucks Melody has several photos featuring a soda, signage and a carbonator. Starbucks reps say it's too early to say if the sodas will get a national rollout.

From what we can tell on social media, some Starbucks customers are digging the new offerings:

Handcrafted soda is Starbucks' latest venture outside the coffee category. Others include the juice-based Refreshers line and the chain's juice bar concept, Evolution Fresh.

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Around the Web

Now Brewing: Starbucks Soda - Businessweek

Starbucks: The Next Soda Fountain? - WSJ.com

Starbucks Tests Made-To-Order Sodas - PSFK

Starbucks testing out handcrafted sodas - Crain's Chicago Business

Is Starbucks Getting Ready to Attack SodaStream? (SBUX, SODA)

Rootbeer, Ginger Ale in testing at Starbucks - StarbucksMelody.com