11/06/2013 03:46 pm ET | Updated Nov 07, 2013

Chinese Movie Theater Uses 'Thor' Fan Poster By Accident

Because not even Marvel could think of viral marketing this great, a movie theater in China mistakenly used a fan-made "Thor: The Dark World" poster to promote the film. The artwork in question shows Thor (Chris Hemsworth) clutching the villainous Loki (Tom Hiddleston) in a loving embrace; the actual poster shows Thor pulling the move on his girlfriend, Jane (Natalie Portman). Check it out below.

[via Reddit]

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