Well, well, well Kardashian sisters. What took you so long?
On Wednesday, Women's Wear Daily reported that Kim, Kourtney and Khloé's latest collection is a line of children's clothing, aptly titled Kardashian Kids, which will debut at Babies 'R' Us stores on March 15.
With all the collaborations the sisterly trifecta has under their (designer) belts, it's a little surprising that their venture into kids' clothing is only now taking off. The decision to expand started with Kourtney's second pregnancy, and now that there are three little kids in the fam (Kim gave birth to baby North back in June), the sisters felt more compelled than ever to design affordable and comfortable children's clothing.
Of course, it's much easier to understand what the best clothing for children is when you have a few of your own. Kourtney, who is now a mom of two, credits the birth of her own kids to her understanding and enjoyment of shopping in the baby department.
"Now I know what mothers are looking for. And shopping for my kids is way more fun than shopping for myself," she told WWD.
While we're sure the trio has a ton of fun shopping for themselves, there is a certain attainability and sweetness to the collection, which will retail between $14.99 and $29.99.
The Kardashian clan took to Instagram to share the exciting news with a few adorable photos. Now the only question is how quickly their ginormous fan base will clear the goods off the shelves come its release date.