PARENTS

Second Graders' Reactions To 'Imperfect' Dolls Can Teach Toy Companies A Big Lesson

03/05/2015 11:43 am ET | Updated Mar 05, 2015

Toymakers of the world, take note.

After his 3D-printed "Normal Barbie" prototype went viral in 2013, and a subsequent crowd-funding campaign exceeded its goal five times over, artist and researcher Nickolay Lamm finally released his line of realistically proportioned "Lammily" dolls this past November. In addition to having measurements that represent the average shape of a 19-year-old American girl, the dolls come with reusable stickers that allow kids to add "marks" to their dolls -- from acne and stretch marks to mosquito bites, bandages, and more.

Lamm presented the dolls and sticker packs to a group of second graders at St. Edmund's Academy in Pittsburgh to gauge their reactions. As this new video from the visit shows, the "dolls with imperfections" received the kid stamp of approval. When asked if the doll's pimples bothered her, one girl answered "no," adding, "That doesn't mean you don't want to play with her." Another student said, "Not all dolls have to be super fancy." Another added, "It really looks like real life."

At the end of the video, some seventh graders also shared their thoughts on the Lammily dolls and sticker packs for kids. "It's better at a young age to learn it's OK to have bruises or bumps or marks like that," one girl said. Another girl said, "It can show that you don't have to be perfect."

Lammily dolls and "marks" are available for purchase online.

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