Now There's Caution Tape To Warn Of The Dangers Of Gentrification

An artist priced out of her New York neighborhood is fighting back.
The Artists Studio Affordability Project was one of many protesting gentrification during a real estate summit at the Brooklyn Museum on Nov. 17.
The Artists Studio Affordability Project was one of many protesting gentrification during a real estate summit at the Brooklyn Museum on Nov. 17.
Credit: Andy Katz/Pacific Press via Getty Images

New York City street artist Ann Lewis and other activists protested gentrification and rising rents last week, as the Brooklyn Museum hosted a real estate summit for developers and investors. The next day, those issues got personal for Lewis when tenants in her building received eviction notices.

The timing was coincidental but resonant for Lewis, who goes by gilf! in her work and often addresses gentrification. For an ongoing project, she identifies buildings where small businesses and arts institutions have been pushed out by developers and large companies. She wraps them in custom-made yellow caution tape that reads, "gentrification in progress."

Lewis also recently found out that the bar where she works is losing its lease. So she began selling rolls of the “gentrification in progress” tape Monday for others looking critically at gentrification to use as a tool to start conversations about changes in their neighborhoods.

Pearl Paint, a favorite shop among New York artists, was in business for more than 50 years. When the store closed its doors last year, gilf! wrapped the building in her modified barricade tape.
Pearl Paint, a favorite shop among New York artists, was in business for more than 50 years. When the store closed its doors last year, gilf! wrapped the building in her modified barricade tape.
Credit: Joe Russo

Realizing what the tape says can be surprising and entertaining for someone who expects to see official police tape, Lewis said.

"The lightness of it lends itself to this discussion,” she said. “You’re not damaging anyone’s building, it’s not like you’re tagging ‘gentrification’ on people’s buildings, but what I think is interesting about this tape is it actually barricades people from interacting with certain spaces, which is exactly what gentrification does."

Last year, Lewis and other street artists held a show in an East Village building that was set for demolition to make way for luxury condos. She recreated the kitchen of a family who had lived there, then smashed it to pieces with a sledgehammer that bore the label "progress."

From gilf!'s piece, entitled "Define Progress."
From gilf!'s piece, entitled "Define Progress."
Credit: Andy Kim

Lewis lives in Bushwick, an increasingly popular neighborhood where the median rent went up 23 percent between 2005 and 2013, according to New York University’s Furman Center. Fair housing advocates say the increase, which has occurred in neighborhoods throughout Brooklyn, is displacing low-income and long-time residents.

She moved to the neighborhood six years ago for a cheap live-work space, but plans to leave New York after Morgenstern Capital bought her building last month.

“There needs to be a way to develop communities in a manner that is beneficial to the people who exist there, and it’s not happening,” Lewis said. “I think it’s too late for New York. All of my friends are scattering in the wind.”

She is aware that an influx of artists is part of what makes neighborhoods attractive to developers. Artists who are displaced have a responsibility to recognize and combat the forces of gentrification in their new communities, Lewis said.

"It’s important for us to recognize these guys are on our coattails. What are we going to do to make sure that this doesn’t happen again?”

Kate Abbey-Lambertz covers sustainable cities, as well as land use, housing and inequality. Tips? Email: kate.abbey-lambertz@huffingtonpost.com.

 Jaz (Born in Argentina)

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