How To Shop At Urban Outfitters Without Feeling Guilty

Introducing its new (super cute) sustainable collection, Rework.

Urban Outfitters isn’t exactly revered for its commitment to the slow fashion movement, but its newest collection is certainly a step in the sustainable direction.

Rework, a line that the company’s division in Europe recently debuted, is made with fabric remnants sourced in the U.K. A spokeswoman for the brand told The Huffington Post that the fabric would have otherwise been thrown away.

Urban Outfitters

“Our teams travelled round the U.K. sourcing material that would have been otherwise discarded as there wasn’t enough to fulfill ‘normal’ sized retail orders,” she said. “That is why each piece is limited edition as the runs are so small for each style, because there genuinely wasn’t that much fabric left.”

Urban Outfitters

Unlike the brand’s successful Urban Renewal line, which restores already existing garments, Rework is created using entirely new garments that have classic style ― not trend ― in mind, Lizzie Dawson, head of design for Urban Outfitters Europe, told The Huffington Post.

“It’s experimental and designed from what feels right, as opposed to chasing trends,” she said.

Urban Outfitters

Hitting retailers in just three, small new collections per year, the line is currently available in London stores and online for delivery both in and outside of Europe. Prices range from $44 for a tank top to $132 for a dress.

Check out more offerings from the new collection below.

Urban Outfitters
Black Crinkle Culottes, $72
Urban Outfitters
Turquoise Organza Shell Midi Dress, $132
Urban Outfitters
Plaid top, $50 and plaid skirt, $55
Urban Outfitters
High-waisted belted wide-leg trousers, $83
Urban Outfitters
Longline shirt dress, $88
Urban Outfitters
Gingham slip dress, $72
Urban Outfitters
Drop waist black poplin maxi dress, $88
Urban Outfitters
Navy crinkle mini dress, $83

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