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Amy Domini

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Want to Make a Difference? Invest Responsibly

Posted: 03/14/11 04:38 PM ET

Every where I look these days, it seems I'm reading something about "high impact" this or "high impact" that, the true way to invest for impact, and "not to be confused with socially responsible investing." I must say, I am beginning to feel steamed. I'm here to set the record straight.

What makes a manager a specialist in socially responsible investing? It's three things. One, they select investments by applying standards that include impacts on people and the planet. Two, they are activist owners and engage in issues either directly through filing shareholder resolutions or less directly through policy work. Three, they add investments into highly impactful entities such as community development loan funds for farmers, micro-credit funds and start-ups in positive change fields.

This has been the definition of the socially responsible investing field since 1986, when I wrote Ethical Investing. It is obvious who is doing what when applying this lens. Mutual funds like Domini, Pax, and Calvert, for example, all do these three things. Vanguard FTSE Social Index Fund, though it does select investments by applying standards that include impact on people and the planet, it does not do the other two, and thus not what I would consider adequate.

So, I have to ask, what then is so preciously special about the new "high impact" school of investing?

For socially responsible investors, impact starts by changing the dialog. That's what is accomplished by setting standards to what you buy. There was no such thing as a corporate social responsibility report until responsible investors demanded them. Now there are over 4,000 published each year, according to the Corporate Register. There was no pressure on the Securities Exchange Commission for greater disclosure until socially responsible investors raised the issue. There was no baseline ongoing corporate social impact being studied until the research needed by my field created it. Applying standards to what we buy has literally changed laws; it has changed corporate behavior; and it has done this globally. And that's only the first standard.

On the activist owner front, Domini Social Investments has filed over 200 shareholder resolutions at companies, resulting in improved conditions for hundreds of thousands, perhaps millions of persons. We led the charge on sweatshop monitoring, spending five years in meetings with leading retailers to come to a set of powerful guidelines to protect the voiceless. We led the charge on persuading top coffee importers to give preference to fair trade coffee and chocolate, lifting farmers from poverty. It's a long list, and I'm proud of the impact, but that's just from the second standard.

As to the third standard, most similar to what today is being called "high impact investing," we invest directly in communities by purchasing certificates of deposit from credit unions working with rural poverty in the Mississippi delta, with immigrant populations in our cities and with cooperatively owned day care centers run by women. As an individual and as a money manager and private trustee, I have driven more into these sorts of investments than all but a handful of larger institutions.

So please, "high impact investors" who are so eager to distance yourselves from us socially responsible invertors, don't just presume that you are doing more than we all have for the last 30+ years. At least, not until you have a case to make. I don't mind that you have ambitions to be helpful, but if you want to have a high social impact in the world, join us. We have been working for sustainability and economic justice since our inception. We believe that every investment has a moral implication. We are not, "high impact" lite. Rather, doing just "high impact" is half-impact.

 
 
 
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11:48 AM on 03/24/2011
Actually at Calvert we have four pillars as a model institutional investor, the fourth being impact investing through our Special Equities program. We have invested in dozens of small private companies and private equity funds. For example, we were one of six investors (and the only US investor) to kick start the China Environment Fund, which is now the "go to" clean tech fund in China. Other early stage investments were with Seventh Generation and Evergreen Solar.
I agree with Amy that impact investing is part of the movement for more consciousness around accountability for investment decisions shaping our world. Impact investing creates yet one more avenue for broader participation and accessibilty. Today, at Harvard Business School, the largest club is the social enterprise club and we who control some financial levers need to further this emergent phenomenon. Moreover, a lot of family offices relate to entrepreneurship and this pulls them into the broader discussion around values and investing.
Earlier this week I was with Secretary Geitner and made some remarks about this new social captial market. We have a proposal to Treasury to engage through an impact partnership (www.enterpriseinnovationfund.org). SBA and OPIC are two agencies creating programs in this area. Rockefeller Foundation has done much to supercharge this industry. We spun out ImpactAssets from Calvert Foundation, a donor advised fund focused on impact investing opportunities.
So, I celebrate another path people can be part of our important work together that you and we have pioneered.
09:31 AM on 03/24/2011
Thank you for the post Amy and for acknowledging Calvert’s role in the field of sustainable and responsible investing (SRI). We are in strong agreement with your arguments that all three broad pillars of SRI can make an impact.

To pick up on the shareholder advocacy theme, this year, investors have filed more than 350 shareholder proposals on critical environmental, social and corporate governance issues. Read about it in a recent report published by As You Sow, Sustainable Investments Institute, and Proxy Impact. Calvert has been particularly active on this front –filing or co-filing 37 proposals year-to-date and securing commitments from more than a dozen companies thus far to address issues such as climate change, diversity in the workplace and on boards of directors, and transparency. Many investor sponsored shareholder proposals are coming up for a vote over the next few months. Want to make a difference? Vote your shareholder proxies – websites like Moxy Vote can help.

At a time when government regulation is under the gun, efforts to hold corporations accountable and to address broad social and sustainability challenges through the capital markets are more important than ever. Corporate behavior on these issues has a direct impact on employees, communities, and the environment here in the United States and across the world. Importantly, these issues can also affect investors’ portfolios and the broader financial markets and many "traditional" investors are waking up to that fact. That presents a tremendous opportunity for even greater impact.
05:58 PM on 03/23/2011
Although I did not distinguish between "socially responsible investing" and "impact investing" in my piece this month about impact investing (See: The New Candy at http://ow.ly/47f9M), I understand why people are trying to make a distinction. I don't like the term "impact investing," but I do think it's very very different than negative screening or even shareholder activism. Impact investing is not about "activism" (which is AGAINST something), it's about "social entrepreneurship" (which is about creating what we DO want.) Community investing, of course, is one form of impact investing, so is part of the SRI world, but a small part.
06:16 PM on 03/25/2011
You are very accurate and inclusive in your article and in your comments, Thanks. I hope you will get to know our work at 3Sisters Sustainable Investments where up to 80% of a client's portfolio may be in private loans to social enterprises and we offer two high impact
PE funds. We have only $80M or so under management but just hired an effective woman CEO, Abby Laufer with her own clean tech fund and we are ready to scale. My focus is a GP fund of funds and key solution companies with experienced management at an inflection point called Scarab Holdings.
05:43 PM on 03/23/2011
Thanks to Amy for stirring the pot. There are differences but our ultimate destination is the same. Indeed, SRI and "impact investors" should be fully supportive of each other(Amy please drop the "half impact" comment please!). Our focus at 3Sisters Sustainable Investments continues to be developing and managing products focused on positive impact in all asset classes. We further focus by using the Natural Step as a starting point (http://sustainabilityassociates.com/)...so instead of extractive processes we focus on renewables and recyclables; instead of synthetic compounds we focus on natural solutions; instead of corporations who inherently degrade nature we find , foster and fund solutions that enhance the biosphere and improve life. The 4th and final step is to meet human needs so we begin our research (see wikipositive.org) on products and services we deem to be essential. Since we focus on companies that are inherently positive we spend little time on lobbying companies to be "less bad" as William McDonough recently put it. We look at best solutions rather than best of class. Much of this cannot be found within the Wall Street model and much of it is private. For those of you, which I am guessing is most of you investing in the SRI industry, who are working hard to change big corporations, we can only be grateful. We hope you will recognize that the universe we are building is important to scale and you will join our efforts! Ben Bingham at bingham@3sistersinvest.com
04:12 PM on 03/23/2011
What an important way to talk about collaboration with like-minded people. But let's go even deeper into the mainstream issues. Regarding the basic message of joining efforts, in the final analysis, always striving to do better in any discipline is good. As ESG or Environmental, Social and Governance (another acronym that can be misunderstood) goes mainstream, a broader group of investors can both "do good" AND "do well." Put me in that camp.

---Erika Karp, Global Research Management Executive and Sustainability Champion
12:16 AM on 03/23/2011
now a days every country facing different kind of conflict.interfaith community may help to stop the violence through there daily activities.so we have to focus on to invest the interfaith activities.''STOP THE VIOLENCE IN FESTIVE DAYS.EVERY DAY IS THE FESTIVE DAYS,SO THERE IS NO DAYS FOR VIOLENCE.