LONDON - The Huffington is registering 44 percent of it's traffic from outside the United States via it 11 international editions, which adds up to over 92 million unique visitors, says Jimmy Maymann, CEO of the Huffington Post, in this video interview with Beet.TV. The company plans expand this year with a new global edition in India, he says.
India has been an attractive marketing for U.S. publishers with efforts underway or planned by The New York Times, The Wall Street Journal and Atlantic Media.
Also in the interview, he discusses the growth of native advertising at the publication.
He was interviewed last week at the FT Digital Media Conference by Beet.TV contributor Robert Andrews. Please find all our coverage for the FT Summit here.
You can find this post on Beet.TV.
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