Submit a tip
Do you have info to share with HuffPost reporters? Here’s how.
Ali Reff is the owner of Chicago-based apparel and gifts shop Alice & Wonder. Nicknamed "Alice" by her family, Ali started Alice & Wonder in 2015 after leaving her job managing influencer relations and real-time engagement for McDonald's. The inspiration to start a small business began after Ali moved to Chicago and quickly discovered the city lifestyle can come with a price tag, and budget-friendly style shouldn’t be so hard to find. Since the company’s inception, Ali began writing pieces on her small business journey in hopes of inspiring other strong female leaders to pursue their passions and share her learnings along the way. Ali lives with her husband in the Lincoln Park neighborhood of Chicago and can best be found over on Instagram @aliceandwonder or via email: ali@aliceandwonder.com.