Gerry Myers is CEO, president and co-founder of Advisory Link. Myers is also the former owner and president of the Myers Group, which she founded in 1980. For nearly 15 years, from the early nineties until 2005, the Myers Group specialized in marketing and selling more effectively to the female consumer, as well as helping corporations recruit and retain more women employees. Myers, a pioneer in the women’s market and the first author to publish a book on the subject in 1994, was instrumental in creating awareness, training programs, keynote speeches and consulting services that helped national and international companies, including many in the automotive and financial arenas.
Her passion to be a part of our political process coupled with her desire to use her knowledge of the women’s market to benefit the Democratic Party and its candidates in upcoming elections makes her an ideal addition to national, state and local campaigns.
One tool Myers has used in addition to consulting and training is the creation of Women's Advisory Board (WAB). She has played a significant role in the success of numerous Women’s Advisory Boards across the country for MassMutual Financial Group. She has co-chaired ClubCorp’s Women’s Advisory Board on Organization Alliances and developed local WABs for New York Life in six cities. Additionally, she has facilitated the Automotive Women Dealers and Women Executives & Business Owners Exec-U-Links, which were peer coaching groups comprised of high level executive women and business owners.
Myers has written articles and been featured or quoted as an expert in publications such as The New York Times, Professional Sports Wives, American Demographics, WorkingWoman.com, The Financial Post, The Dallas Business Journal, Honolulu Weekly, Toronto Star, Marketing News, Detroit Free Press, Christian Science Monitor, BrandWeek, and Automotive News. In addition, Myers is the author of Targeting the New Professional Woman: How to Market and Sell to Today's 57 Million Working Women. and co-author of Leading the Way to Success.
Active in community and civic organizations, Myers is past president of the Dallas/Fort Worth Chapter of the National Association of Women Business Owners and of the D/FW Chapter of the Automotive Women’s Network (formerly Women’ Automotive Association International). Among her board memberships, she has served on the advisory boards of Women's Leadership Exchange, Women's Resource Center of the Dallas Metropolitan YWCA, Women's Link, Girls Inc., and University of North Texas Department of Marketing & Logistics, to name a few. She is an alumnus of Leadership America, Class of 2003 and has volunteered for several political candidates in past years.
Myers lives in Frisco, TX with her husband. She has three children, all married, and five grandkids.