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Melissa White is the CEO of Lucky Bloke, a company with social missions: raising global awareness about condom quality and proper fit, and improving access to superior condoms and lubes from around the world. She is also a consultant and researcher advocating a positive approach to sexual safety, health and pleasure. Melissa knows that understanding pleasure is key to consistent condom use, and therefore every day at Lucky Bloke is spent correcting the pervasive myths that condoms are one-size-fits-all. Through Lucky Bloke, Melissa offers personalized, non-patronizing safer sex education by guiding customers to find the correct condom fit and style. She also conducts ongoing condom research with thousands of couples in over 35 countries studying the psychology of the condom user and how candid education leads to consistent, successful and pleasurable condom use.