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Igniting Change that Matters

After spending over 20 years at Microsoft, in key leadership positions, Robbie Bach takes the lessons learned from building successful operations and applying them to the broader civic, and social issues we must deal with to fix our nation, our institutions and ourselves.
Barry Kibrick
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Host of Between the Lines with Barry Kibrick on PBS

Host of Between the Lines with Barry Kibrick on PBS
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Solving difficult problems requires a tremendous ability to simplify and the flexibility to stay current.

Robbie Bach - Former Microsoft President and CEO of Xbox

After spending over 20 years at Microsoft, in key leadership positions, Robbie Bach takes the lessons learned from building successful operations and applying them to the broader civic, and social issues we must deal with to fix our nation, our institutions and ourselves.

It is all too obvious, to Robbie and the rest of us, that our business, government and institutional leaders have lost their moral and ethical obligation.

Government leaders have to focus their priorities on what is right for citizens rather than what is right for their re-election campaigns.

He believes that the strategic framework developed as the CEO of Xbox, and that he writes about in his book Xbox Revisited, provides a pathway to solving these problems.

At the heart of this framework is what Robbie calls the THREE P's - Purpose - Principles and Priorities.

  • PURPOSE: THE SOUL OF THE MATTER
  • PRINCIPLES: THE BELIEFS THAT MATTER
  • PRIORITIES: THE ACTIONS THAT MATTER
With these guidelines, Robbie believes we will transform ourselves and our communal institutions, by:
"T
urning failure not just into lessons, but into actual success."

My detailed conversation with Robbie, about his book Xbox Revisited, and the important issues that face us, airs this week on most of our PBS station.

Enjoy the show and your week,

Barry

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