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A group of oil companies including BP, Shell, ExxonMobil, Citgo, Chevron and other polluters are using a front group called "America's WETLAND Foundation" and a Louisiana women's group called Women of the Storm to spread the message that U.S. taxpayers should pay for the damage caused by BP to Gulf Coast wetlands, and that the reckless offshore oil industry should continue drilling for the "wholesale sustainability" of the region.

Using the age-old PR trick of featuring celebrity messengers to attract public attention, America's Wetland Foundation is spreading a petition accompanied by a video starring Sandra Bullock, Dave Matthews, Lenny Kravitz, Emeril Lagassi, John Goodman, Harry Shearer, Peyton and Eli Manning, Drew Brees and others.

The video urges petition signers to "Be The One" to demand the government devise and fully fund a plan to restore the Gulf. There is no mention that BP, Halliburton, Transocean, Cameron, or any other oil industry player "be the one" to pay for the damage done to the Gulf. Why call on the government to once again foot the bill for this dirty industry's reckless behavior?

Perhaps the celebrities featured in the group's videos are unaware of AWF's true intent, and signed up thinking that they were helping the Gulf Coast cause in the wake of the BP gusher. But under the surface it sure looks like they are being used as pawns to lure the public into the oil industry's corner, ensuring that taxpayers pick up the tab for much of the damage caused by BP et al to the Gulf of Mexico, Gulf Coast communities, economies, and the environment.

The celebrity video announcement leads viewers to RestoreTheGulf.com where a curious reader would learn that a group called Women of the Storm is behind the effort. But a click through to the "sponsors" page reveals that this effort is actually led by America's WETLAND Foundation, which is funded chiefly by the same oil companies who have ruined the Gulf and endangered the planet with their global warming emissions.

The America's WETLAND Foundation (AWF) was launched in 2002. It's run by the PR shop Marmillion+Company, whose founder previously served as a PR manager at ARCO and staffer to various GOPers.

According to the Washington Post: "Shell Oil, worried about its offshore drilling platforms, put up several million dollars for a PR campaign to rebrand Louisiana's marshes as 'America's Wetland.'"

A quick look at the sponsors of America's WETLAND Foundation reveals the oily underpinnings of this greenwashing campaign, with Shell serving as "World Sponsor," and a long list of oil companies, the American Petroleum Institute and other polluting interests who back the group financially as well.

Founded in January 2006 in response to the devastation wrought by Hurricane Katrina, Women of the Storm might seem like a truly grassroots organization to the casual observer. Is it possible that they never figured out that the oil companies behind America's Wetland Foundation had an ulterior motive in "partnering" with their group -- to greenwash the oil industry's efforts to stick taxpayers with the bill for damage caused by drilling activities in the Gulf? Perhaps Women of the Storm were willing to take any help they could get, given the horrible response to Hurricanes Katrina and Rita by the Bush administration.

Anne Milling, founder of Women of the Storm, said in a phone interview that the organization has never received a penny directly from BP or any other major oil company, although she did acknowledge Women of the Storm received advisory assistance from some of these entities when originally launching the project after Hurricane Katrina.

Mrs. Milling was unapologetic when asked about the prominent placement of the America's Wetland Foundation banner on the group's website and its various partnerships with the oil-backed group. She sees nothing wrong with AWF's cozy relationship with the same oil and gas giants that are partly responsible for the coastal wetlands degradation that is the focus of her group's concern.

Why? Perhaps because she is married to R. King Milling, the chairman of America's Wetland Foundation, Mrs. Milling sees nothing wrong with the oil connections.

America's Wetland Foundation and Women of the Storm are partners in another affiliated campaign called "America's Energy Coast" whose tag line is "Shore Up, Fuel The Nation."

Last fall, America's Energy Coast released a white paper called Region at Risk: Preventing the Loss of Vital National Assets [PDF], which called on Congress and the Obama administration "to resolve the maze of bureaucratic roadblocks that threaten the long-term sustainability of region."

The AWF's "America's Energy Coast" white paper lays out what the oil-funded campaign is primarily concerned with protecting:

At risk is an engine that fuels, feeds and supports the American economy. This is the nation's energy corridor that provides 90% of the domestic offshore oil and gas supply and is tied to 50% of the nation's refining capacity.

Never mind the pelicans and dolphins -- this is all about oil production.

In language that demonstrates fully the bastardization of the word "sustainability" by polluting interests, the paper suggests:

...our nation does not fully appreciate the benefits derived from these working wetlands. ... The ongoing debate at the national level on the best use of the region's natural resources has failed to recognize the urgent need for comprehensive solutions to the challenge of wholesale sustainability.

"Wholesale sustainability?"

And by that the AWF apparently means:

...no greater threat to sustainability exists than the threat of inaction or the maze of governmental processes that prevent efficient solutions.... the long-term survival and success of this region is ultimately tied to large-scale Federal recognition and support." ... Among the most challenging obstacles to achieving sustainability along America's Energy Coast are inconsistent laws, policies and regulations at all levels of government.

And why is the oil-backed group such a big fan of restoring wetlands and achieving "A New Sustainability"? Could it possibly have anything to do with protecting oil rigs and refineries?

These coastal landscapes provide protection to millions of people and hundreds of billions of dollars worth of property and infrastructure because they serve as buffers against hurricanes and storm surges.

The AWF paper even has the gall to blame global warming for threatening oil and gas infrastructure, oblivious to the irony of such an argument:

Energy production and navigation activities are essential to America's economic interests, but environmental threats, such as increasingly intense storms, rising sea levels, and ongoing coastal erosion and subsidence pose a significant risk to the physical infrastructure that supports these activities.

This week, AWF ran ads in several DC and Gulf Coast media outlets touting a letter the group sent to Ray Mabus, Secretary of the Navy. The top priority item requested in the letter:

Accelerate [Outer Continental Shelf drilling] revenue sharing to Gulf producing states for coastal restoration.

That would of course mean more risky offshore drilling, one of the primary threats to the Gulf's health, as the BP disaster has made clear.

So next time you sign a petition ostensibly about "saving" the Gulf ecosystem, make sure you know who is behind it first. America's WETLAND Foundation seems more interested in saving face for the oil and gas industry and tapping taxpayer coffers to protect oil and gas infrastructure than truly protecting the Gulf Coast.

BP and the rest of the offshore drilling industry should "Be The One" to clean up their mess, not the U.S. taxpayer.

Update: ThinkProgress reports that Sandra Bullock has backed out of the greenwashing campaign.

 

Follow Brendan DeMelle on Twitter: www.twitter.com/bdemelle

 
 
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06:42 PM on 07/30/2010
And without transparency laws, this will happen without us ever knowing it.

Serfs: Do what the multinationals tell you to do.
10:41 PM on 07/29/2010
My if they aren't growing the astroturf TALL these days!
10:40 PM on 07/29/2010
My if they aren't growing the astroturf TALL these days!!!
06:49 PM on 07/29/2010
Nice job Brendon. I missed this one and I am usually pretty damn skeptical. I am just now becoming fully aware of the scope PR plays in apparently EVERY facet of our lives... And it scares the crap outta me.

Once again, thanks for some real journalism...Its getting mighty scarce these days.
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02:56 PM on 07/29/2010
@joestoss and @lostinspace4:

Sigh.

In order to be successful, front groups need to make their position seem reasonable enough on the surface to get the support they're after from the general public (or celebrities). For example, the Be The One petition states "I demand that a plan to restore America's Gulf be fully funded and implemented for me and future generations." That sounds pretty good! But the use of passive voice is suspicious, no? So let's go to their FAQ (http://www.restorethegulf.com/about/) and see what they have to say about funding:

"We care that Gulf Coast restoration is fully funded and sustainably implemented." Ok that sounds fine.

"We have not identified specific sources or combinations of public/private dollars." RED FLAG!

"Congress authorized nearly $2 billion for Gulf Coast restoration in the Water Resources Development Act of 2007. That money has never been appropriated and is thus unavailable" DOUBLE RED FLAG!!

Those statements + the complete lack of mention of BP + the fact that the campaign is funded by the oil industry = Be the One is all about pressuring the government – and not BP – to fund the clean up.
03:47 PM on 07/29/2010
specious.

your 1+1+1 add up to some number other than three.

they simply has not identified where the money should come from. why? because nobody knows the right answer to that question and it will likely change over time. certainly, BP and its partners in the deepwater horizon disaster should cover the cost related to the oil spill. but full coastal and wetland restoration does not end there. dire need for restoration existed before april 20. the coast has been eroding for decades. BP is not on the hook for those years of neglect and the work that will be required to fix it. so it would be foolish to identify BP as the sole source of funding.
12:08 PM on 07/29/2010
a lot of leaps of faith made by these writers. for example, how do you support your headline's claim that this organization wants taxpayers to foot the bill? i've read the website (restorethegulf.com) and watched the video and i haven't found where they propose or endorse taxpayer funding. in other words, they don't seem to suggest how restoration be funded; they seem simply to be demanding that it is funded.

furthermore, in the gulf area where i live, america's wetland is recognized pretty universally as a force of good, even though it receives funding from oil companies. kind of like how ronald mcdonald house does good things even though mcdonald's makes kids fat and shortens lifespans. and it's not like restorethegulf.com was trying to hide the affiliation with america's wetlands. it's the biggest logo on the site:

http://www.restorethegulf.com/sponsor-and-partners/

and from that page, this page is four clicks away:

https://www.americaswetland.com/sponsor.cfm?pageid=30&cid=40

that's some crack investigative journalism, fellas. you've shined a flashlight on something that was already brightly lit and visible to all. demelle and cope: a woodward and bernstein for the 21st century. you guys have the gratitude of a nation.
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10:55 AM on 07/29/2010
Very important catch. Well done.
12:31 AM on 07/29/2010
Thank you Brendan and Jerry for exposing the truth. You are absolutely right in advising, “So next time you sign a petition ostensibly about "saving" the Gulf ecosystem, make sure you know who is behind it first.”

BP, Shell, ExxonMobil, Citgo, Chevron, Halliburton, Transocean, Cameron, and other polluters
only care about maintaining their image so they can keep making money. They don’t care about the people their actions and policies have killed.

The human cost of the oil spill and BPs corruption is huge, not only with this oil spill disaster, but with many other losses of life on other rigs.

Everyone please take a look at the following tribute by Steve Joynt to the 11 men who died on the Deepwater Horizon, “Oil spill Day 100: The 11 men who died on the Deepwater Horizon”

http://blog.al.com/live/2010/07/oil_spill_day_100_the_11_men_w.html

We can never lose sight of the human cost of BP’s and others’ malfeasance.
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10:13 PM on 07/28/2010
Where does it actually say the group is calling for a "government funded" solution to woes in the gulf. The fact of the matter is, BP can't, and won't, make this right on their own. Government intervention will be necessary to assure that BP pays. Women of the Storm is made up of mostly upper/upper middle class republican women, definitely not the types to go around demanding more tax payer involvement.

"And why is the oil-backed group such a big fan of restoring wetlands and achieving "A New Sustainability"? Could it possibly have anything to do with protecting oil rigs and refineries?"

What's wrong with exploring ways to restore the wetlands AND protect the oil industry? Why must it be either or? Changes must be made in oil industry, without a doubt, and it may eventually need to be done away with all together, but I see nothing wrong at all with seeking a way to help the wetlands and safely drill.
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10:55 AM on 07/29/2010
Naive.
05:55 PM on 07/28/2010
They basically did a find/replace to swap out "offshore drilling" for "sustainability"!! The duped celebs should make another video rescinding their support and calling out the campaign for what it really is: an oil-slick PR effort designed to put American taxpayers on the hook for BP's crimes.