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Brian Halligan

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10 Keys To Creating A Great Company Culture: Free Beer, Unlimited Vacation & More

Posted: 12/03/10 11:15 AM ET

I've received a number of questions and comments lately regarding the unique company culture at HubSpot, mainly because of our recent recognition by the Boston Business Journal as the number one best place to work (just ahead of Google!) and by the Boston Globe as the number four top workplace. The recognition resulting from these awards has tended to emphasize HubSpot's perks like free beer and no vacation policy, but that's only a snapshot.

At HubSpot, we are trying to create something I like to call a "post-modern culture," and believe it or not, this post-modern culture was inspired by the TV show Mad Men. The show is set in an advertising company 50 years ago, and it pokes fun at corporate culture in that era. While watching Mad Men, I couldn't help but wonder what a show might look like 50 years from today that poked fun at current working conditions and company culture. That led me to think a bit about what didn't make sense anymore given the realities of the Gen Y worker, broadband internet at home, constant connectivity via mobile devices, the modern market for hiring exceptional people, etc.

Here are some of the more interesting features of working life at a post-modern company that
have come from this Mad Men-inspired thinking:

No Vacation Policy
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The reality is that today I get emails from my employees (we call them HubSpotters) at all hours of the night and weekend. No one asks for vacation credit for being on their iPhone while sitting on the beach at the Cape, so why should they have to ask for permission to take vacation during the week?
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I've received a number of questions and comments lately regarding the unique company culture at HubSpot, mainly because of our recent recognition by the Boston Business Journal as the number one best ...
I've received a number of questions and comments lately regarding the unique company culture at HubSpot, mainly because of our recent recognition by the Boston Business Journal as the number one best ...
 
 
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HUFFPOST SUPER USER
John Camp
Husband/Pastor/Scholar
11:48 PM on 12/07/2010
This sounds like Sun Microsystems when a worked there. A couple of years before the WSJ called them the worst managed fortune 500 company, they began loosing customers, bleeding jobs, creativity stagnated, and they entered a death spiral which may or may not have been halted when Oracle bought them out.
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GraniteSkyline
I wish you happiness!
01:54 PM on 12/04/2010
Sadly old habits die hard and even with HubSpot's success few other companies will follow suit.

My brother is an architect and he always bemoans dealing with companies who are building new offices. The company will always push for few or no windows in any design. When my brother counters that numerous studies show that lots of big windows actually increases productivity he meets the same tired thought process, "I don't want my people getting distracted staring out the window! Less windows equals less distraction! No windows!"

I wish I worked for you!

Tomorrow its back to my cubicle farm in a virtually windowless room! I might as well be a hamster in a wheel.
01:13 PM on 12/03/2010
No vacation policy!  Wow.  I want to work there.
11:43 AM on 12/03/2010
Always a pleasure to work & chill with the HubSpotters. You certainly do get the sense that the people working there love the environment for more than just the beer fridge!
01:04 PM on 12/03/2010
@Justin - man you are everywhere! We love it here not only because everyone is really smart and dedicated, but we are all ambitious about building this company to be HUGE and change the way marketing is done. Maybe I'll see you this afternoon for HubSpot TV @ 4pm :)