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Caitlin Storhaug

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Herman Cain: Why He Acts Crazy

Posted: 08/02/11 06:06 PM ET

When the GOP presidential candidate circus began a few months ago, I heard a name that was in my personal contact list for years: Herman Cain. I worked for Herman at the National Restaurant Association when he became CEO in 1996. I ran media relations for the association and was Herman's press person.

Because of this connection I've been increasingly interested in how he's portraying himself and how he's being perceived by the media and voters. And, I've been waiting to be inspired and taken away by that orator I listened to so often.

As CEO of the 'other' NRA, Herman was a disruptive and creative force. He was great to work with, entertaining to listen to and always a good interview. I see glimmers of that person I used to walk down the hall to talk to when I watch clips of him now. But they are faint.

No matter how good I was at my job, I'm sure I wasn't the barrier between Herman and the bluster he's filling airwaves with now. Something changed and he decided that crazy and fearful is the way to win.

I don't think Herman is a crazy, bigoted man with silly ideas but that's how he seems and that's not an accident. It's the modern political playbook and it will be around long after this election cycle. Unfortunately, the playbook is much like reality TV -- the first woman to punch someone or the first guy to drop his pants becomes the star. Herman and his peers are willing to be that embarrassing reality star in their race to elected office and whatever power it still has.

Herman chose to leave behind his inspirational and engaging self and turn divisive to scare up some coverage, some donors and some votes.

He, however, also left behind his strongest connection to American voters: his story.

Through his stories, I know his family legacy includes freed slaves, sharecroppers and incredibly hardworking parents he used to talk about so often, so respectfully and so inspiringly. One of the stories he used to tell both small and large crowds was how his father finally saved enough to buy a home for his family. He would describe how his father commanded the family to get in the car and then drove them to a different neighborhood and parked in front of the house that would become their home, the first home of their own.

Instead his campaign themes are incendiary: keeping Muslims out of the White House -- or even from building mosques -- and keeping bills longer than three pages out of Congress.

Why rant and scare when you can connect with voters on common themes of family, hard work, striving and providing for your kids? Why not 'Speak As A Leader,' Herman? You wrote a good book about it once.

Maybe he just doesn't think his story and his genuine ideas deserve support.

I can still hear his booming baritone voice ring in my ears and can still entertain a room with stories about working with him, including the time I filled in for him at Colin Powell's 1997 Presidents' Summit for America's Future gathering in Philadelphia and was mistakenly introduced as the president of Godfather's Pizza.

At the end of the day Herman may be just a political footnote and some good clips for Jon Stewart. Whatever happens during our long election cycle and whomever is sworn in on a cold January day in DC, I undoubtedly will think about Herman Cain, the inspiring force he was and the cautionary tale he has become today.

 
 
 
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01:26 AM on 08/15/2011
Caitlin, this is a wonderful letter. I only wish that you had sent to Mr. Cain before posting it here. If he was someone that was inspirational to you and now headed in a direction you consider to be negative and unfortunate, why not let him know privately first, out of respect and courtesy? Otherwise, you have opted for newsworthiness over thoughtfulness, which I believe is what you have said about him. If you did contact him privately before writing this, and he ignored what you have to say,
02:26 AM on 08/15/2011
The last sentence of my posting was inadvertently cut off. It should say (re: Caitlin's posting), "If you did contact him privately before writing this and he ignored what you had to say, please disregard my comment." My comments assume she did not privately confront Cain before her posting, and I may be incorrect in that assumption.
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HUFFPOST SUPER USER
Sarah Trickey
love, luck and lollipops. Narf!
11:28 AM on 08/03/2011
Thank you. I'm saddened that a person, whom you know to be an inspirational, and perhaps intellectual voice and mind, has decided to take a lazy and hidden route. Being relatively young, I am given to understand that the Republican party used to be inspirational rather than fearmongering. It's very dissapointing, as I cannot respect fearmongering and irrationality.
03:01 AM on 08/04/2011
Like Obama just did with the Debt Ceiling??
HUFFPOST SUPER USER
Rush Libraughl 83
Liberals unfortunately want to work with everyone,
10:52 AM on 08/03/2011
Honestly this dude is only on my radar because other people talk about him. Enough already.
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den1953
The National Inquire of Politics the GOP!
09:46 AM on 08/03/2011
It is nice to see that Herman Cain is such a patriotic American that he uses foreign workers to make his political campaign trinkets and shirts, you can't get any more American then that?
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gleitz05
Old people are allowed to be cranky.
09:16 AM on 08/03/2011
When you start off your campaign by fomenting hatred towards others, you've already lost.
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Contact1972
BigGayInc
12:51 PM on 08/03/2011
Unless you're running for the GOTP nomination.
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HUFFPOST SUPER USER
gleitz05
Old people are allowed to be cranky.
03:03 PM on 08/03/2011
Ooooo....good zinger!
03:03 AM on 08/04/2011
That's not how he started, thats how the Liberal media decided to start attacking him
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gleitz05
Old people are allowed to be cranky.
08:30 AM on 08/04/2011
What liberal media would that be? Cain wasn't attacked by any media until he opened his mouth about Muslims.
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Gaaltero
Conscious Black Man
09:10 AM on 08/03/2011
He's not acting.
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Buckeye54
...the One your mom warned you about!
08:26 AM on 08/03/2011
Herman Cain may be a decent fellow, but by abandoning his authentic self in order to stand out in politics he has unwittingly doomed any chance he ever had of winning elective office.

The American people can be fooled (i.e. George Bush) but inevitably one's true character emerges and that is what make or breaks you in the public eye.
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LONDON3
Music keeps me sane in a crazed society :-)
08:14 AM on 08/03/2011
"and he decided that crazy and fearful is the way to win"? Umm he also obviously doesn't know he AIN'T gonna win either. I agree with BlueGirlRedState below.....get a clue dude......You are NOT the chosen one as you think you are
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AGammaRaye
Awake!! Independent.
06:34 AM on 08/03/2011
Cain needs to take notes on how his go-pee obstructs Obama at every turn. Until these little men grow up..pointless to run. Newest case in point...to prevent any recess appointments...they deem themselves still technically in session during their weeks long absence from their DC fifedoms...starting today...
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skantea
A Resource Based Economy
06:28 AM on 08/03/2011
His job isn't win, it's to run. His party needs to seem ethnically inclusive, so he was taped with the job. As long as his name (with an R behind it) can grab a headline alongside other big names, he's a success and will be well taken care of. That's marketing the party.
BlueGirlRedState
C'est la vie
02:47 AM on 08/03/2011
Herman Cain is great when he's the self-proclaimed greatest guy in the room or at the pulpit -- when he's in charge and there's no dissent. He is not qualified for president and he is utterly disrespectful of his race. He is feeding his ego and chasing money. He'll end up on Fox, like Sarah Palin.
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Contact1972
BigGayInc
01:27 AM on 08/03/2011
I do not see the teabaggers voting for an African American for the GOTP nomination.
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sunbeltvoter
Teapublican Evangelical Cults ARE The Problem
02:19 AM on 08/03/2011
You mean a party which is willing to destroy the US and world economy to get a half black guy out of the White House cannot be expected to vote for a darker guy? I'm shocked, shocked.
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Contact1972
BigGayInc
12:52 PM on 08/03/2011
Shocked I tell you lol! Well said.
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George Mason IV
Father of the Bill of Rights
02:21 AM on 08/03/2011
Because they have not voted yet.
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busterggi
I'm a Sally Randian
01:06 AM on 08/03/2011
He acts crazy because he us.

Occam's razor don't you know/
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George Mason IV
Father of the Bill of Rights
01:33 AM on 08/03/2011
"he us"? Herman is a good person.
This user has chosen to opt out of the Badges program
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shryock
It never is what it is anymore
07:24 AM on 08/03/2011
he might be, but no one out here in the hinterlands knows that because what he presents to us on television is not a good person.
if he is what he presents on television, he is not a good person so why should anyone believe you when you say he is when he himself says he is not?
and we're back to occam's razor once again.
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traceymarie
the President is black, deal with it
02:03 PM on 08/03/2011
He hates everything and everyone except himself....no he is not a good person
been2there
Facts have a liberal bias.
12:59 AM on 08/03/2011
What this boils down to is an admission that Cain has utterly sold out to the crazies--if elected he will either ignore his campaign speeches and promises or else be utterly loco. Neither is much of an endorsement.
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George Mason IV
Father of the Bill of Rights
01:34 AM on 08/03/2011
Nonsense. You believe too much left wing hype.
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Contact1972
BigGayInc
01:59 AM on 08/03/2011
And you watch way too much Cluster Fox.
GuiltyUndertaker
You'll find a rainbow when you come running to me
10:21 AM on 08/03/2011
No, we believe what we hear with our own ears. Cain is out of his gourd. He's kooky even by low Republican standards.
12:44 AM on 08/03/2011
Mrs. Storhaug, you must not have seen any of Mr. Cain's speeches for his campaign. They all start with his story...our story...the American story. I would respectively suggest you look for his speech. You will be reminded of the great man you worked for not the filtered version you get from other medias.

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03:14 AM on 08/04/2011
Amen brother!