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Don McNay

Don McNay

Posted: August 9, 2010 12:21 AM


Hold the pickles, hold the lettuce, special orders won't upset us

-Burger King jingle



A Bank of America call center "tantalized" their employees. They offered Burger King Whoppers to workers as a reward for hitting a quota, while peddling Bank of America products.

The people were employed in a "customer service" call-in center. They were supposed to be helping people with problems, not giving a sales pitch.

Somehow this incident sums up everything that is currently wrong in America.

Bank of America is a "too big to fail" Wall Street bank that received bailout money from the American taxpayers. They hit the jackpot twice as they got more bailout money when they purchased Merrill Lynch.

Now, it's using bailout money to "encourage" their employees to sell products to people who were looking for assistance.

People who work their way through a Wall Street bank's "customer service" maze aren't looking for a sales pitch, they are looking for help.

Note that Bank of America didn't offer incentives for employees helping customers solve their problems. They only offered the Whoppers to people pushing products.

If you want food, make a sale.

Actually, the entire sales team had to make their quota in order to get food.

According to the Huffington Post, "a flier provided by a former employee of the call center, which only takes incoming calls, says that if 'each person on your team gets 2 Sales, everyone on the team will get to choose 1 item from the Dollar menu at Burger King and receive next day.' "

If one of the team didn't think that cramming products was part of their job description, they knocked all their fellow employees out of Whopper world.

Talk about peer pressure. How would you like to be the one "customer service" representative who kept the rest of the crew from their free Whopper.

I' m sure the "customer service" representatives were pitching like the characters in Glengarry Glen Ross.

Not just any kind of incentive but the worst kind of junk food.

I've had a few Whoppers in my time. Probably a few thousand. They taste great but are not good for you.

Which helps explain why I am one of the 70 million Americans who are obese.

According to the Burger King web site, a Whopper has 670 calories, 51g of carbs, 40g of fat and 1020mg of sodium. I like mine with cheese so throw another 100 calories on for that.

I'm not a nutrition expert, but that really doesn't sound healthy.

I swore off the Whoppers, and every other fast food, more than a year ago but I occasionally fall off the wagon. Fast food temptation is everywhere and I don't even work at Bank of America.

In a lower wage (probably minimum wage) type of job, you aren't going to turn down free food, no matter how unhealthy it is.

Which leads to the next problem. I'm a huge fan of Michael Pollan, and one of the things that he notes in his writing is how expensive it is to eat healthy. I keep buying organic eggs at $4 a dozen but it is really tempting to get the non organic at half the price.

If I am a lower income family struggling to survive, I am never going to pick the organic items.

Thus the richer not only get richer, they get to live more healthy and productive lives.

I was opposed to the Wall Street bailouts, but given a choice between giving the money to Wall Street or spending the money on vouchers for people to purchase healthy food, I would vote for the vouchers.

Whoppers would not be on the list.

I've been avidly pushing the concept of Move Your Money.

When I see a "too big to fail" bank handing out Whoppers for pushing products, it tells me that the bank does not hold the same values or belief systems that I do.

I've moved my money elsewhere. And encourage everyone to do the same.

It could be that the Whoppers are part of a master plan by Bank of America. You might remember that Wal Mart got in trouble a few years ago for purchasing life insurance on employees and profiting when they are dead.

I have not seen any evidence that Bank of America is buying insurance on its employees and plying them with Whoppers. I guess it is possible.

It would be cruel and heartless, but a lot of stuff that happens on Wall Street is cruel and heartless.

On the other hand, it might allow Bank of America to pay back some of the bailout money that it owes the America taxpayers.

I'm not going to be banking at Bank of America. I'll do my best to stay away from the Whoppers too.

Don McNay, CLU, ChFC, MSFS, CSSC is an award-winning financial columnist and Huffington Post Contributor.

You can read more about Don at www.donmcnay.com

McNay founded McNay Settlement Group, a structured settlement and financial consulting firm, in 1983, and Kentucky Guardianship Administrators LLC in 2000. You can read more about both at www.mcnay.com

McNay has Master's Degrees from Vanderbilt and the American College and is in the Hall of Distinguished Alumni of Eastern Kentucky University.

McNay has written two books. Most recent is Son of a Son of a Gambler: Winners, Losers and What to Do When You Win The Lottery

McNay is a lifetime member of the Million Dollar Round Table and has four professional designations in the financial services field

 
 
 

Follow Don McNay on Twitter: www.twitter.com/Donmcnay

Hold the pickles, hold the lettuce, special orders won't upset us -Burger King jingle A Bank of America call center "tantalized" their employees. They offered Burger King Whoppers to workers...
Hold the pickles, hold the lettuce, special orders won't upset us -Burger King jingle A Bank of America call center "tantalized" their employees. They offered Burger King Whoppers to workers...
 
 
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HUFFPOST SUPER USER
Jody Dobis
01:36 AM on 09/12/2010
For years, whenever I want to perk up a fellow worker, I always told them that at least we don't work for Glengarry Glen Ross. For those of you that are married to the laws of greed and Darwinian capitalism, you'll enjoy the movie. For the rest of us, I can only hope we can retire as soon as possible. The best scene in the movie was when Alec Baldwin made the point that his watch was worth more than Ed Harris's car. Now there is a world I know we all want to live in.
ThatsTheTheWayItIs
religion, ideology, partisanship are delusional
09:49 PM on 08/09/2010
You are fat because of carbs, particularly processed ones like corn syrup and flour.
Not because of protein or fat. Read all the recent research, there is no doubt about this.
Oh yeah: and artificial sweeteners raise insulin levels, thus cause obesity and diabetes.

People here were dissing the KFC sandwich with no bread; healthiest junk food made.
Sorry vegans, meat doesn't kill, processed vegetable carbs do.
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SeenItBefore
Ya want to super size that?
09:35 PM on 08/09/2010
12345678910 - finding something objectionable about Arabic numerals, yes?
07:23 PM on 08/09/2010
Where to begin?

Do you hear the truth here???

One of the LARGEST banks in the universe plies its low-paid reps with $3 sh!tburgers,

Holy crap indeed.

I am beyond disgusted.

Plus, these reps are SITTING. Let's just put guns to their heads already.

I thought that banks held our money in order to INVEST it in solid investments.

No, fees and products. Maybe they'll offer non-dairy HFCS shakes with their BS checking accounts next.
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BBackSoon
Hello, I must be going.
04:57 PM on 08/09/2010
So Call Center Employees get Burger Bonuses, while Executives get Billion Dollar Bonuses.

Got it.
04:29 PM on 08/09/2010
Was this "wopperation" as another poster called it, paid for by bailout money?
04:21 PM on 08/09/2010
It is captalism at its most raw form. Work to eat and sell, sell, sell at the bottom for a a tiny percentage-a buck if you will in order for the upper echelon of the company to make huge profits off of the services sold by employees. Execs eat the meat and throw the workers a bone.

Banks are capitalist institutions. We should never have bailed ANY of them out.
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Harvee Wallbanger
Republicans... I got no use for you.
04:14 PM on 08/09/2010
I guess that party in the Caribbean is so last year. Or maybe just not for the peons, eh?
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HUFFPOST SUPER USER
DebtNavigation
Attorney and Author
04:06 PM on 08/09/2010
It's getting to be time for Americans to fight these banks, with dissolution being the goal.

In Mexico in the mid-'90s Wall Street engineered a currency coup that tripled the debt owed by small businesses and family farms and also allowed for them to be massively ratejacked on top of it. Mexicans consequently formed the "el Barzon" movement and pushed back Wall Street and deposed their ruling party of 60+ years. In this country YouTube phenom Ann Minch has already declared the debtors' revolt and begun going after them http://www.revoltstartsnow.com

If you've been pushed under, you can read every other page of my book for free: http://www.scribd.com/doc/25443175/Debt-Hope-Down-and-Dirty-Survival-Strategies-Evaluation-Version-Complete
HUFFPOST COMMUNITY MODERATOR
Takebackourmoney
03:48 PM on 08/09/2010
If anyone is still using Bank of America, more fool to them. I won't even use their ATMs even though my bank will reimburse me.
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HUFFPOST SUPER USER
satanlite
If ur neibor wtchs Fox Nws wtch ur neibor
03:54 PM on 08/09/2010
As soon as my cards expire (next month) I'll be moving everything to a local credit union.
This user has chosen to opt out of the Badges program
03:03 PM on 08/09/2010
Actually... it's a very big incentive to these people.

"If you do this, you get to eat tomorrow."

I said: "Y - O - U * G - E - T * T - O * E - A - T."

Welcome to the poor in America.

You get to ...

eat.
This user has chosen to opt out of the Badges program
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02:18 PM on 08/09/2010
I really don't care what incentives any bank gives to its loser customer service staff. What I care about is that all the banks are increasingly outsourcing mortgage insurance oversight and refinancing scams to third-party companies of dubious reputation. These companies are entitled to call themselves [name of your bank here], to the point that it takes some work to find out if you're dealing with your bank or with bottomfeeders hired by your bank.

Bank customers do not deserve to be hounded by these scumsuckers, but they are allowed to call and write - and call again and write again - because when you sign up for a loan you agree to abide by all terms and condition of [your bank here] and "it's agents and assignees." So when the bank decides to give your information to inmates in a call center in a maximum security prison, who are then allowed to call you repeatedly offering bogus deals, there's really nothing you can do about it.

And there's no point in switching banks. All of them are owned by larger banks, or they soon will be. And 99% of them sell your mortgage on to a larger corporation as soon as you sign on the dotted line.
03:19 PM on 08/09/2010
While I agree with your larger point, there is a point to switching banks. There are thousands of community banks across the country. Some are even "community development financial institutions" which means they have a community and environmental focus like ShoreBank in Chicago.

And there are always credit unions. If you want to have options in banking, give your money to institutions that either do good or that at least aren't actively bad.
04:24 PM on 08/09/2010
Agreed--Switch banks.
02:14 PM on 08/09/2010
Actually the most glaring insult in offering a dollar burger as an incentive to sell is the value of the thing. It's like offering nothing. It demaens the efforts of the workers, their work and their value to the company. I would like to think that one of them would sue for infliction of moronic display of contempt.
02:09 PM on 08/09/2010
Whenever I get a replacement for a credit card in the mail, I'm supposed to call a toll-free number to get it authorized. When I do, the person who answers invariably gives me a sales pitch for this or that supposedly wonderful deal they're offering, and all I want to do is authorize my card. It's annoying. Fortunately, there are some that let you do it online, so you don't have to hear an unwanted sales pitch from somebody who's apparently trying to earn their Whopper.
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usna73
We are all in this together
01:28 PM on 08/09/2010
If the employees are minimum wage and live in an inner city, more than likely they don't even have access to a food supermarket or grocery. Double whammy.

Corporate America ensures that poor people never collect the Medicare and Social Security benefits they pay into. Their wage pushes them into a Medicaid pool where care is often substandard.

Then if government intervenes to make life bearable for those folks, the cry goes up that Obama is "hostile" to business.

More shame than we can handle.
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02:19 PM on 08/09/2010
They have access. And the cost of eating fast food regularly is much higher than that of cooking one's own food. It's a choice, like any other choice. If people want to make the choice to eat fast food, then I wish they'd just own up to it and not make excuses.
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usna73
We are all in this together
02:35 PM on 08/09/2010
You have an opinion. Here are the facts:

Supermarket shortages have been identified in many American urban neighborhoods, and such gaps in food access have been closely correlated with diet-related diseases such as cancer, obesity, and diabetes. The shortage began when many supermarkets left mixed-income central city neighborhoods after civil disturbances in the late 1960s and 1970s. Studies suggest that 21 of America's largest cities are experiencing an "urban grocery gap" that is characterized by fewer stores and less square footage per store. The poorest neighborhoods typically have about 55% of the grocery square footage of the best-off neighborhoods.
The migration of supermarkets to the suburbs and a lack of transportation contribute to the malnutrition experienced by low-income Americans who live in underserved urban neighborhoods. Healthy foods are also more expensive and less available in poor areas. Simultaneously, there is a lower prevalence of independently owned grocery stores in low-wealth and predominantly Black neighborhoods and a greater proportion of households without access to private transportation in these neighborhoods.
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usna73
We are all in this together
02:40 PM on 08/09/2010
Start here: http://www.policylink.org/atf/cf/%7B97C6D565-BB43-406D-A6D5-ECA3BBF35AF0%7D/FINALGroceryGap.pdf