With all the responsibilities a business owner has, who's get time for social media? As it turns out, Facebook and Twitter can be a cheap and easy way to connect with customers -- if you know what you're doing.
And when it comes to advertising, a prominent billboard may not do the trick. Why a direct call to action will give you the most bang for your marketing buck.
Executive Editor Rod Kurtz shares some advice on using social media to help drive new business.
Got a question about your business? We're here to help! Just send us an e-mail at askrod@huffingtonpost.com. Or tweet us at @HuffPostSmBiz.
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The 2024 election is heating up, and women's rights, health care, voting rights, and the very future of democracy are all at stake. Donald Trump will face Joe Biden in the most consequential vote of our time. And HuffPost will be there, covering every twist and turn. America's future hangs in the balance. Would you consider contributing to support our journalism and keep it free for all during this critical season?
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As Americans head to the polls in 2024, the very future of our country is at stake. At HuffPost, we believe that a free press is critical to creating well-informed voters. That's why our journalism is free for everyone, even though other newsrooms retreat behind expensive paywalls.
Our journalists will continue to cover the twists and turns during this historic presidential election. With your help, we'll bring you hard-hitting investigations, well-researched analysis and timely takes you can't find elsewhere. Reporting in this current political climate is a responsibility we do not take lightly, and we thank you for your support.
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