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Boxed Wine Packaged in a Fashion Handbag

Posted: 09/10/2012 9:59 am

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Boxed wine just went couture, with a line by Swedish company Vernissage. Designed to look like a high-end handbag, Vernissage makes your wine-to-go even easier to transport, and you can show some style in the process. That is until you pop open the spout, and pour your chardonnay from a cardboard purse -- that's so gauche.

Vernissage actually uses French wine from Vin de Pays d'Oc, and is available in red (syrah/cab blend), white (chardonnay/viognier), or rosé.

2012-09-10-download311.jpeg

[link, via Laughing Squid]

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Boxed wine just went couture, with a line by Swedish company Vernissage. Designed to look like a high-end handbag, Vernissage makes your wine-to-go even easier to transport, and you can show som...
Boxed wine just went couture, with a line by Swedish company Vernissage. Designed to look like a high-end handbag, Vernissage makes your wine-to-go even easier to transport, and you can show som...
 
 
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02:11 PM on 10/22/2012
New packaging is interesting and sure to lure in the consumer. What I like more about it is the fact that they are using Vin de Pays wine from France, which tends to be a higher quality than the bulk selection from Southern California.
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Traci Green
Philly 'AuthorExposure'BookBlogger/Podcaster
09:13 AM on 09/14/2012
This is really really cool!
04:25 PM on 09/11/2012
Oh I need this! My husband would never stop making fun of me.
09:34 PM on 09/10/2012
We posted an article about box wine last week. You can read it at http://wineandcheesepairingmastery.com/box-wine.
We should give it a chance and try the wine before judging it. The package is only for marketing purpose!!
07:36 PM on 09/10/2012
i've had this wine and it is very good. Everyone who sees it loves the purse and everyone becomes your friend. It is worth the conversation!
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HUFFPOST SUPER USER
peppertrekker
To have some fun and maybe share a pun
06:27 PM on 09/10/2012
Where are the matching shoes?
05:58 PM on 09/10/2012
Still, cool idea.
serendipity123
My Micro bio is organically grown
05:35 PM on 09/10/2012
You can package it any way you like - shape of a purse, an eiffel tower, pyramid - cheap wine is still cheap wine.
10:37 PM on 09/11/2012
You seem to be confusing the cost of the wine with the quality. There is no correlation. There are good box wines and bad bottled wines.
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HUFFPOST SUPER USER
helensbc
Dont let the Size Fool ya!
05:26 PM on 09/10/2012
Very Cool......Love some of the new Packaging Designs!
HUFFPOST SUPER USER
kingjohn1956
05:23 PM on 09/10/2012
I could just see me and my homeboys standing in an alley drinking wine from a purse.
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HUFFPOST SUPER USER
Jenny-Ann
BeyondAHeadache.blogspot.com
05:29 PM on 09/10/2012
Better than drinking champagne from a shoe :)
HUFFPOST SUPER USER
kingjohn1956
10:32 AM on 09/11/2012
Depends on who's shoe it is !
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mountainlora
The big picture
07:04 PM on 09/10/2012
I doubt you're their target market.
HUFFPOST SUPER USER
kingjohn1956
06:09 PM on 09/11/2012
It was just a joke,i don't drink anymore.
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LovingLove
You only have one life , so LIVE.
04:32 PM on 09/10/2012
How much?
This user has chosen to opt out of the Badges program
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mick719
Congress- Tea Party Free by 2020.
03:56 PM on 09/10/2012
that just SCREAMS Stephanie Miller.