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Gary Rivlin

Gary Rivlin

Posted: June 6, 2010 01:21 PM

Portrait of a Subprime Lender: Allan Jones, Payday King

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It was at the end of a long day, the first of two we would spend together, that Allan Jones, the pioneer of the $40-billion-a-year payday industry, shared with me his views on race.

His town, Jones told me, has just enough blacks to put together a decent basketball team -- but not so many the good people of Cleveland, Tennessee need to worry about crime.

"That's why I can leave my keys in the car with the door unlocked," he explained while driving me around Cleveland. I started to muster a response but he cut me off. "You don't like what I'm saying," he said, "but I'm just telling you the way it is."

The next day we met as planned at the offices of Check Into Cash, a chain of 1,200 payday lending stores that earns Jones more than $20 million in after-tax profits each year. I was only sorry that I didn't visit on a Thursday. That's when a black man named Randy Jarrett, who does odd jobs for Jones's various companies, shows up to shine the shoes of the company's top people.

"Everyone else acted as if it were completely normal for the male managers to take their shoes off every Thursday afternoon," a former employee told me. Making the scene even more degrading was the offensive nickname some of the executives had given Jarrett. "They'd stand out in the hall while their 'Little Chocolate Man' shined their shoes."
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I'm not sure of the importance of Jones's benighted views on race. As the first to spot (in 1993) the huge fortune that could be made making high-priced, small-denomination loans to the working poor, he's the closest thing the industry has to a founder. And there are those, including the people at the Center for Responsible Lending, who believe the payday lenders target black and Latino communities -- a business version of racial profiling.

But, me, I'm of the school that says that payday lenders are no different from a Great White Shark: they'll feast on any shade of fish they can catch. How is it that there are as many payday stores in the country as there are McDonald's and Burger Kings? Part of the answer is that they have become ubiquitous wherever there's a concentration of people barely scraping by, whether they reside in an aging first-ring suburb or live in a rural community that has seen its economic base crumble.

Similarly, hanging around inside Jones's world even for a couple of days gave me a glimpse of his views on gender. More women than men use payday loans (all those single moms living on the economic edge, among other reasons) but how relevant is it that a sidekick of Jones's, who everyone calls Doughball (friends since childhood, on the Jones payroll for nearly as long), hardly wins himself a Gloria Steinem Award for his solution to the small financial bath Jones was taking at the local barbershop he owned.

Jones had tried giving the place the old time feel of Floyd's on The Andy Griffith Show, his all-time favorite TV program, but it was at a post-work drinking session that Doughball diagnosed the problem for the big boss.

"I said to him, 'Forget all this theme-ing stuff, just hire female barbers with big titties.'" With a laugh, Doughball added that because Jones listened to him, "it's made a nice little profit ever since." If nothing else, the story reveals Jones to be a CEO willing to push ethical boundaries, at least if it means more money in his pocket.

There's no doubting the relevancy of Jones's views on money. Prior to arriving in Cleveland, I wondered how this small-town debt collector who barely made it through high school had turned a clever idea into a small empire that has rewarded him with hundreds of millions of dollars in profits, I had my answer after listening to his constant bellyaching about his supposed money woes.

It was over lunch on our second day that I asked Jones how much would be enough. He responded by telling me how much critics of payday have hurt his bottom line in recent years. Losing Ohio after a particularly bruising ballot initiative fight at the end of 2008 would cost him at least $1 million in profits, he complained -- and that didn't include the other store closures he had endured following recent political defeats in Oregon and New Hampshire.

He then kicked himself for failing to move into Europe a few years back when he had his chance. "I could really use that money now," Jones told me. His money was so tied up in jets and yachts and real estate and cars (a $300,000 Maybach, a vintage Rolls, a vintage Bentley) and horses, he moaned in an oh-woe-is-me-voice that was growing all-too-familiar, that he still hadn't finished the driveway to the giant home he had built for himself modeled on the Biltmore, the stunning French chateau that a prior robber baron, George Vanderbilt, had built for himself a century earlier.

"People get the wrong idea of how much money we make in this industry," Jones said. He was especially worried given hard economic times. "Defaults are definitely up," he told me during those two days we spent together in early 2009 -- and that would cost him more profits still.

But Jones is not a man to stand idly by while there are revenue leaks sprouting all over his payday empire. He has added check cashing services at his stores and they are now also offering money-wiring services through Western Union. He even started offering what are called auto title loans, despite the moral misgivings he had expressed about these loans that use a person's car as collateral.

"The fact you'd take a man's car if he can't pay you back, that's not right," he told me back then.

By the time Jones added the auto title loan to his money-making repertoire, at least in those states where it was legal, Jones was no longer returning my emails or phone calls. But in a way I already had his explanation in my notes. That he was now resorting to offering auto title loans was the fault of all those consumer advocates who were fighting to cap the rates payday lenders could charge.

"What do you expect us to do," he had asked in Cleveland, "when you take away a man's right to make a living?"

 

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01:26 AM on 06/28/2010
I have never used a payday advancement but I do see that these places could be helpful to the poor or creditless. I just hate that some how people are put in emergency situations to have to deal with pay advancements. I'm sure they have helped and hurt lots of people. My advice would be to live below your means and always keep money in savings. There are few things I can think of that one would need that could not wait till the next payday.
08:05 PM on 06/15/2010
I will bet that Mr Jones has never held a gun to anyone's head and said "either your brains or your signature will be on this contract". If people are stupid enough to use this service, that's their problem.
All you whining libs and failures in life have a deep seated jealousy for this man who has and does employ many, and pays taxes to a government who damages you much worse than Mr Jones has damaged anyone.
His comments fall under the first amendment. They may not be agreeable to a politically correct writer who has never produced anything more important than a term paper, but i can assure you Jones will accept the consequences of his actions and words. He wont be looking for a bail out and he wont back down. Individual effort producing mounds of cash will always be a source of canon fodder for the losers in the media.
09:12 AM on 06/12/2010
I live in Cleveland, and this is a very accurate portrayal of Jones. He has no regard for others. Great article.
07:36 PM on 06/11/2010
Want another pretty picture stuck in your mind? Mr. Jones donated a lot to a new aquatic center at UT at Knoxville. He was there for the dedication, whipped off his clothes and dived in the pool in an orange speedo.
09:16 AM on 06/11/2010
Corker is doing all he can for his buddy and the subprime lenders who make their money off the backs of the poor. He got on the right committees and fights for this unethical industry.
11:48 PM on 06/10/2010
Having grown up in that community (Cleveland, TN), it is widely known that Mr. Jones is a VERY giving individual. I do not think that we have the right to judge an individual based off of one (1) story. Isn't there a passage that states, "Judge not lest you be judged also."
11:44 PM on 07/10/2010
Do some research. There are dozens of stories and articles. You might also check on the number of lawsuits against him across the country. He deeply deserves judgement.
03:38 PM on 06/10/2010
Way to go ad hominem, there. When you can't find a fault in the logic, find fault in the man, eh? Typical of the liberal attack machine. Is it his fault that there's a high demand for his services? Perhaps he wouldn't have made so much money if the economy hadn't collapsed thanks to the too-big-to-fail banks making loans no one could pay off and then gambling against them, practically for kicks. Perhaps the post should be profiling them, as well.
11:18 PM on 07/10/2010
He's been rolling in the filthy lucre since well before Bush ruined the economy. Yes, Bush!
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Reedo1981
That's a helluva price to pay for bein' stylish
02:26 PM on 06/07/2010
If these stores are outlawed then where do the people scraping by find a small loan to tide them over? The banks won't do it.
01:24 PM on 06/07/2010
Allan Jones is a large benefactor of Senator Bob Corker's:

http://tpmmuckraker.talkingpointsmemo.com/2010/03/high-living_pay-day_lender_ceo_tied_bid_to_weaken.php
12:16 PM on 06/07/2010
The only difference between this guy and BP's CEO is that he's honest about what he's doing.
11:44 AM on 06/07/2010
There was a legislative motion to make "payday" lenders and loan sharks illegal in Arizona recently. Judging by the latest headlines it appears June 2010 is the final month this business model will be legal in Arizona. Surprisingly progressive action from the state - perhaps they've realized these sharks can only devour and never contribute to an economy.

So many Americans are living on the edge, while many more are dead-end junkies. I'd guess about 1/7 Americans is essentially a gambling, narcotic or other form of junkie-degenerate. Life is rough and this modern day split society of Haves vs. Have-nots breeds this sort of despicable behaviour.

Payday lending should be illegal nationwide.

The loans are structured as a trap - they cut you cash based on projected earnings and after a set period, you must present a larger sum to include the 20-30%+ fee. Or you can roll the loan over. And repeat. Scary stuff. Yet another hedge against the lower classes.
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HUFFPOST COMMUNITY MODERATOR
Witkacy
11:23 AM on 06/07/2010
>the story reveals Jones to be a CEO willing to push ethical boundaries, at least if it means more money in his pocket

--which reveals Jones to be exactly like any other in a large, nondescript cohort of corporate CEOs.

While I was personally offended at Jones' restatement of the old saw about leaving doors open when no/few blacks are around (sixth sense for unlocked objects preternatural to this predatory species, dontcha know), it's staggering to think what damage his industry has done and is doing to black people in America. As Daniel Brook wrote in Harper's Magazine last year, this payday loan industry is "twenty-first-century sharecropping," pure & simple. I only *wish* that Jones' personal racism/sexism were the only strike against him. But the improvement of corporate exploitation of consumers - of store credit cards, payday loans and check-cashing services, fraudulent mortgages, whatever - trumps all and any personal racism, in my book. People like Jones and e.g. Angelo Mozilo of Countrywide Financial Corporation have worked very hard to steal away from the poor much more than they seem to be offering, in the form of their "products" and "services."
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HUFFPOST SUPER USER
Carl Caroli
I just don't understand people
08:42 AM on 06/07/2010
Predator, pure and simple.
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YouTubeJEFF9K
Big on the Big Picture.
08:40 AM on 06/07/2010
I'm guessing that this guy has another big expense which wasn't mentioned in the article, donations to Republican politicans.
09:55 AM on 06/07/2010
Think about it. Most of these communities aren't Republican districts they are Democratic districts. The congressional black caucus gets a large amount of their contributions from these predators. Not to mention liquor store owners.
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YouTubeJEFF9K
Big on the Big Picture.
10:37 AM on 06/07/2010
Laws concerning these places are made at the state level. Also, unfettered capitalism is part of the Republican ideology.
09:28 AM on 06/11/2010
It's crazy in SE TN. They vote Republican to maintain their status in poverty so that their bosses maintain their profits so they can keep their jobs, Honest, I had someone tell me that. Leveling the playing field for financial opportunity across the board would not be desired in Cleveland. And by the way, Dry County. Cocktails in restaurants only (within the last decade); No liquor stores. The good old boys and the hypocrites from the churches own this town. The only good thing to ever come out of Bradley County is Sheriff Gobble who is running for office. He knows how to work with the federal government as a benefactor on behalf of his public duties.
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HUFFPOST BLOGGER
Gary Rivlin
10:43 AM on 06/07/2010
You're correct about that Jeff9K -- I get into that a bit in the book and Sewell Chan at the NY Times wrote this a couple of months back about Jones's financial relationship with Sen. Bob Corker, a Tennessee Republican:

"Mr. Jones, his relatives and his employees have given money to Mr. Dodd, Mr. Shelby
and other members of the Banking Committee, but have been particularly active donors to
Mr. Corker, records show. They have contributed at least $31,000 to his campaigns since
2001, when he was running for mayor of Chattanooga."

Note, of course, that Dodd is a Democrat -- and while Jones is generally loathe to donate to Dems, many of his cohorts are not.. As another poster noted, these stores tend to be more concentrated in Democratic districts than Republican one.
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HUFFPOST SUPER USER
DevonTexas
Eternal Optimism
01:37 PM on 06/07/2010
why is it that it takes such a small "donation" to a legislator to make millions?! Shouldn't graft at least cost something in reasonable proportion to what one receives in return?! Our legislators can be purchased so cheaply! It's embarassing!
08:10 AM on 06/07/2010
The author of the article doesn't know the poor as well as I do. So he doesn't know another wonderful feature.

I know poor people like a woman who lives in a car. One time her check was stolen. But how was it cashed?

It was cashed at a pay day lender. There's one (maybe more) in my town that doesn't require ID. So that lender is also a fence for stolen checks.