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Howard Fine

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What Caused Bobby Jindal's Speech to Be a Disaster?

Posted: 02/26/09 10:39 AM ET

I would like to examine from my perspective as an acting coach, the reason Bobby Jindal's speech did not work. I have heard a great many theories espoused and none of them actually addresses the root of what made him seem so inauthentic in his prepared remarks and why he comes off better in live interviews. It comes down to the difference between "How and Why."

In life we have thoughts and feelings and then we find the words to express those thoughts and feelings. It is a straight line. In acting as in public speaking, we start with the words. What should the great actor and the great orator do? They should find the thoughts feelings that make them need to say these words. In short they should find The Why.

What is a common mistake? It is focusing on The How. The actor or orator in this case is thinking about How to make the speech effective. If you supply the Why, The How takes care of itself. What Jindal did is focus on How he wanted to come across. In acting I call this a General Attitudinal Choice. He thought of the effect he wanted to have on the audience. He wanted to come across as likable and friendly. He wanted the audience to think that he is a good guy, so he adopted a general demeanor of kind and empathetic. This is why he came off as condescending. No matter what he talked about the the pose was the same. He was trying to project his idea of a warm and friendly guy. Therefore he came off as patronizing.

Chances are that he didn't write the speech. He needed to find a way of making the words come from him. In order to do this he would have had to contact sources within his own life experiences and opinions that are in agreement with what he was saying. His feelings and expressions needed to travel freely. Instead he locked himself into a false demeanor.

Obama is effective because he is in the moment. He is helped by the fact that he is a writer. Chances are that he wrote some of his address to the joint session of Congress. In any case, Obama connects his real feelings to what he is saying. He therefore comes across as the real deal.

Jindal is by far better in his live interviews. Some of the pundits have been saying that perhaps he was more nervous about delivering the Republican Response than he was in his interviews on Meet the Press and the Today show. His nerves had nothing to do with it. In a live interview he is speaking his own words, so they naturally connect to his feelings. He also doesn't know what questions he will be asked and therefore cannot premeditate the shape of his answer. He has to listen and respond which forces him to be in the moment. That is why he is more believable in a direct exchange with a reporter. Some have also pointed out that he may have a hard time reading a teleprompter. That is also not the issue.

True emotions travel. This is reflected in body language and in the voice. Manufactured emotions remain static. If you look at Jindal's eyes and listen to his voice in the prepared speech, you can sense the hollowness. His pitch did not vary. His expression barely changed. He tried to have variety in his manner but it was predetermined for emphasis and to give the impression of a real expression. He chose was and/or coached on where to pause and what words to stress. None of this happened organically and he therefore came across as insincere.

 
I would like to examine from my perspective as an acting coach, the reason Bobby Jindal's speech did not work. I have heard a great many theories espoused and none of them actually addresses the root ...
I would like to examine from my perspective as an acting coach, the reason Bobby Jindal's speech did not work. I have heard a great many theories espoused and none of them actually addresses the root ...
 
 
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Jerry Weissman
03:36 PM on 03/02/2009
Howard, Excellent observation about the difficulty of reading someone else's words. It works if the lines are Shakespeare's, but not a politician's. Moreover, Jindal read them from a single teleprompter unit which further sabotaged his delivery. I've discussed this matter further in my own blog: http://www.powerltd.com/blogs/one-final-point-about-bobby-jindal
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tandrmcdonald
Writer
11:44 AM on 03/02/2009
What caused Bobby Jindal's speech to be a disaster?
Uhhh? Bobby Jindal? Yuh think?
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08:04 PM on 03/01/2009
Mr. Fine may be a good acting coach, but his specialty ignores the obvious -- Gov. Jindal's speech was statement upon statement of silly sentimental tripe. He sounded like a guy with a pretty face making an early run for President --based upon his pretty face. As a Liberal, I am not pleased to be informed that the opposition's chosen spokesman hasn't a thought in his head to share. That should scare anyone.
Mr. Fine observes, "He wanted the audience to think that he is a good guy, so he adopted a general demeanor of kind and empathetic. This is why he came off as condescending." Sounds like a number of crits of Obama when he was running. Is Mr. Jindal trying to imitate him? Mr. Obama in turn is accused justifiably of lacking specifics. Does anyone know how to run things? To whom do we pray?
06:04 PM on 03/01/2009
I feel for Jindal, I really do. Despite his patently cynical motives, he's an innocent in many ways -- he just can't do dishonesty and artifice like his GOP colleagues (and competitors). Unfortunately, until the Republican Party reclaims its identity from the Limbaugh-Robertson types that have essentially hijacked it, he's going to have to try to fake it to make it.

And he's no good at it.
07:05 PM on 03/03/2009
But don't you think he would have read the speech himself before saying it---did he have input? Did he believe everything he was reading?--innocent or not, we don't need someone who can just read a teleprompter...
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04:51 PM on 03/01/2009
Jindal has spent his whole life faking it to gain the acceptance of others. He insists on being called Bobby instead of Piyush. He converted to Christianity just before getting into southern politics. His folksy southern accent is unconvincing considering the fact that he's a Rhodes scholar and his parents are immigrants. As a first generation, ivy-league educated, hindu indian-american myself, I can spot the fakeness in Jindal- I've seen plenty of others just like him.
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kvass
01:35 AM on 03/03/2009
W-M I think you hit it. Perhaps he thinks he is the only product of the sub-continent (of course once removed). However this evening on L-K he was again the same but this time behaving as a glib
motor mouth politician with the only way to answer a question is to not answer the question. He rattled on with the party line message which was aimed to put fear in the minds of the citizens which seems to be more of what has gone down for the last eight years. I suppose he must be given credit for at least sounding grammatically correct as a opposed to his competition from Wasila.
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BARRISTER
03:27 PM on 03/01/2009
The problem in America is that all of us read from prepared texts and come across as inauthentic. I am yet to see anyone get up in front of a group, crowd or cameras and speak from their minds/hearts without a prepared rehearsed script. Nothing but a bunch of bunny losers we are. That is why Jindal and all the rest sound so plastic. Obama has good scripts written for/by him, but that he is reading is so obvious that it diminishes the impact of the prepared text.

Weakhearts all.
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LeaderofMen
Bilingual former US Marine.
09:41 AM on 03/01/2009
Jindal's speech failed because it was filled with nonsense and lies. After the last 8 years of Bush we were not willing to accept anything less than an actual connection with voters.

Substance.
Facts.

That's what we want.
09:37 AM on 03/01/2009
But how do you explain Sarah Palin's reading of speech written for her at Republican convention?
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callmemara
10:35 AM on 03/01/2009
She is the opposite. as an ACTRESS she reads and speaks her lines perfectly. When she is contronted with a real life question she has nothing to refer back to. She is an empty vessell of knowledge.
01:41 PM on 03/01/2009
I agree. Not every actor uses "the method" to portray their character believably. Some, like Lawrence Olivier or Ingrid Bergman, simply act. Palin doesn't have to "believe" in what she's saying to be believable any more than Ingrid Bergman had to believe she was working for the French resistance to be excellent in Casablanca. But Jindal is NOT a skilled actor, so he has to dig deep to find that passion and conviction when reading scripted lines.
07:07 PM on 03/03/2009
I totally agree with you---plus the huge factor that she is, in fact, a "mean girl".
06:37 AM on 03/01/2009
Mr Fine just elucidated the foundation of "the method". Seldom have I seen it put so succinctly. Take this to heart and you will improve your public speaking, sellin and, yes, acting a thousand percent. What a superb article. I love grokking a first principle. Too cool. Thanks.
08:09 AM on 03/01/2009
You're a dead on. Superb article from Mr. Fine. Everyone can feel the emotions that exudes from the speaker. I'm sure Jindal is a terrific, intelligent public speaker, I just don't think he really believe in the all crap that he was spewing the in rebuttal. Therefore, he came across as like a machine reading the telepromoter.
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exPatPatti
Eyes Wide Open
05:21 AM on 03/01/2009
1. He didn't believe what he was saying.
2. He lied.

Therefore

3. He s.u.c.k.e.d.
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callmemara
10:36 AM on 03/01/2009
good one!
04:03 AM on 03/01/2009
That's as good an explanation as I've read or heard so far.

I suspect that part of the problem is simply that Republicans are sending mixed messages to their own people. Everyone is trying to play the game the way Republicans play it - lock step - but they do have brains of their own. Some of them. And they're struggling to pull off another morph.

The stupid Mitch McConnell trick to logjam Congress and the President, has only convinced most Americans that they did the right thing by dumping the bums out of windows and doors last November. And I doubt that we're done with them yet, although 2010 is a long time away in politics.
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PatriotPaul
01:23 AM on 03/01/2009
I too must concur with Howard Fine that Jindal just didn't convey "feeling" as he wasn't speaking from his heart. I have invited the Gov. to read my book about my experience as a tourist trapped in the Superdome (Diary From the Dome). If he were to read it and hear the gut feelings of life and death dramas we endured, maybe just maybe he could better relate to the disadvantaged folks in America and thus be more in touch with his heart.
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Mikeeee
Private corps can't do it better!!!
09:53 PM on 02/28/2009
The real problem is he's essentially a dishonest person and it shows every time he opens his mouth.
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byla
10:52 PM on 02/28/2009
I agree, if you don't believe what you're saying why should anyone else believe it?
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12:05 AM on 03/01/2009
Wrongo! Assuming these people can't possibly believe what they're saying is idiocy -- and it's kept us out of power for too long.
09:53 AM on 03/01/2009
Exactly. These kind of guys are just lying hypocrites to begin with. They've gotten pretty far too by being that way so they aren't going to start.
This guy is wrong in every way - even his image - and is just another symptom of Republican desperation along with Rush Limburg, Palin and Wurzberger the Plumber's apprentice.
08:46 PM on 02/28/2009
The real problem was that he did NOT have a message he could believe in.
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08:17 PM on 03/01/2009
right on, vgirl. (and write him off), except that I would quibble that he hadn't a message period.
08:23 PM on 02/28/2009
A shame he couldn't translate his passion with conviction. A bad first impression for many who weren't aware of Jindal before...