If you were hoping for a radically redesigned iPhone 5 to come out really, really soon, you now officially have 35.1 million of your peers to blame.
Apple reported its first quarter earnings Tuesday afternoon, and the numbers were once again Macauley-Culkin-in-Richie-Rich-enormous: $39.1 billion in revenue, accounted for by almost 12 million iPads, 8 million iPods, 4 million Macs, and 2 million aluminum cans with an inscription of an Apple made with a rusty nail (just kidding -- that won't be out until July).
Those are huge numbers, but the biggest number belonged once again to the iPhone, which Apple sold 35.1 million units of. That's more than Wall Street analysts predicted, thanks in part to stronger than expected demand in China, where the iPhone launched in January to rabid, riotous crowds.
A company's financial results generally mean little to those who haven't invested in stock (and if you did -- TIME TO BUY A FLOCK OF MINI-GIRAFFES!). In this case, however, the continued strong demand for the iPhone 4S -- which many, including this columnist, lamented in October was cosmetically unchanged from the iPhone 4 -- would seem to indicate one thing: There's no real reason for Apple to radically redesign the iPhone, nor is there any pressure for Apple to rush out with an updated iPhone.
Over the past few months, there have been some oddly persistent rumors that Apple would release its new iPhone this summer -- specifically in June, at the Worldwide Developer's Conference. Now, if you were Apple -- walk down this imagination alley with me -- and sales of the iPhone 4S were still so astronomically high, especially in emerging markets where the phone was just released months ago: Would you be hurrying to get out a new iPhone in three months?
No, you wouldn't. You would be happy to ride out these strong sales as long as you could. You would be happy to wait until the iPhone's natural life cycle (one year) had run. You would be patient, and let the money shower over your head, and you would laugh, and laugh, and laugh, until the money stopped raining.
In other words, you would be glad to wait until at least the fall to release your sixth-generation iPhone, which, given these numbers, it now seems certain that Apple will do.
(You might also note that Apple's prediction for next quarter, which includes the month of June, is far too low to entail an iPhone launch. Apple expects iPhone sales to decline by about 10 million units in the next quarter, which doesn't sound like an iPhone release is coming.)
Now, about that smartphone redesign. Everyone with a keyboard and a blog with "Mac" in the title thought that Apple would introduce a thinner, taller, wider iPhone 5 last October. That iDevice stayed in the lab, apparently, with Apple instead outing the iPhone 4S, shaped and sized the same as the iPhone 4. Many Apple watchers announced their disappointment by ranting at anyone who would listen on Twitter and Facebook.
Well, the bellyaching back in October may have been loud, but consumers are speaking louder with their wallets: Apple sold a record 39 million iPhones in the last three months of 2011, and another 35 million in the first three months of 2012.
So, you've got 74 million smartphones sold with that "disappointing" 3.5-inch display, and that boxish design, and that all-glass make -- why change what is clearly working in the market? Why reinvent the iWheel? Competitors may be upping the screen size and specs, but Apple is still making Olympic-sized swimming pools full of money from its own diminutive phone.
Why risk upsetting the universe with a smartphone that looks nothing like your ultra-mega-record-setting one?
These terrific sales figures are great news for Apple and its (mini-giraffe-owning) investors, but not such great news for those hoping that a 7-inch, gold-plated iPhone 5 with physical keyboard and miniature unicorn horns would drop in June.
Demand for the iPhone 4S is still soaring months after its release. That means your current iPhone case just might fit the next iPhone, too -- though perhaps you can diamond-plate it, if you went long on AAPL.
Check out the slideshow (below) to see our recent roundup of the last week's juiciest Apple rumors, several of which claim that a completely redesigned iPhone 5 is on the way. Do you think these rumors still hold water, or are you convinced that the next iPhone won't be that different from the iPhone 4S?
Follow Jason Gilbert on Twitter: www.twitter.com/gilbertjasono
"It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them."
By not improving the design of the iPhone, Apple would just be doing the same thing as many other tech companies have done... becoming lazy and taking their business for granted. Innovation defines Apple. Recycling products is what defines the competition. You can bet that the iPhone 5 will be revolutionary.
My conclusion is yes and one term will explain. MARKET SATURATION. This journalist tries very hard to sound very wallstreet chic but the fake he fails to understand this simple economics concept portrays the truth. Apple has got to keep new devices coming out to keep consumption going. At this point the biggest source of continued revenue for Apple is repeat customers. The way apple taps that is to release a new phone. The new phone will then send a new wave or cycle of consumption world wide, now including China which they can delay the release for 9 months. Seriously why am I explaining economics to this guys...oh becaused he asked...
If my math is correct, the next one will be the 6th. Another clue, the next iOS is numbered with a 6.
2) iPhone 3G
iPhone 3GS (Still the 2nd gen, just faster specs) SAME DESIGN
3) iPhone 4 (Just comes after 3 as in 3G/3GS) It's actually only the 3rd Design, BUT 4th gen)
iPhone 4S (Still the 3rd design, just optimized) But STILL 4th GEN!!!
4) iPhone 5 (iPhone 4/4s is the 4th gen. iPhone) So naturally a new design ushers in the new gen being, you guessed it...5th Design and 5th GENERATION!!!