THE BLOG
01/23/2013 11:07 am ET | Updated Mar 25, 2013

Something to Make Moms Smile

As the saying goes: Babies don’t come with instruction manuals.

This is tough on all new parents — but particularly on low-income families. Lower-income pregnant women receive less prenatal care, experience higher levels of stress and are more likely to deliver premature babies.

That’s why I’m a fan of Text4baby, a free texting service that gives expectant and new mothers tips on keeping their babies and themselves healthy. Text4baby is reaching women in high-poverty areas. A large percentage of women who sign up for the service live in zip codes with the highest levels of poverty in the United States. Most mobile providers will not charge women for receiving the texts, which are available in Spanish or English.

Moms learn things like how to get help to stop smoking, what vaccinations their babies need and how to get a good night’s sleep with a big baby belly. It’s a project of the Healthy Mothers, Healthy Babies Coalition. The texts are timed according to a woman’s due date, so she gets appropriate information. Ivory, a Text4baby user, explains:

They sent me text messages with things I was going through that day. For example, during my 7th month of pregnancy, I thought I was feeling contractions and I was a little nervous. That same day text4baby sent me a text message about Braxton Hicks contractions, and that helped me a lot because I knew that that was what I was feeling and it kind of eased my anxiety.

Low-income moms are often stigmatized. Moms who use the service can arrive at appointments with increased knowledge and confidence. This I find very significant. The lesson of Text4baby is that parents want to do what’s best for their kids — but first we have to know what’s best.

There’s a mythology around “maternal instinct,” the idea that we innately know all about taking care of our babies. We don’t. There’s good research that we can use to guide us on everything from what medicines to give our children to how we should lay them down to sleep at night. When it comes to parenting, knowledge is power.

An empowered parent is a mighty force for good, in the life of a child, a community or a nation. My colleagues empower parents by helping them get basic necessities like diapers. Text4baby empowers parents with information. There are lots of ways we can all get involved to help parents do the most important job in the world.

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