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John A. Roush

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The Expense of Ignorance and the Value of Accountability

Posted: 05/25/2012 3:22 pm

Self-educated though he was, Benjamin Franklin had a good sense of the importance of learning. "An investment in knowledge always pays the best interest," he wrote. And this is from the man who thought so much about investing that he proclaimed compound interest the eighth wonder of the world.
 
Franklin's wisdom has been much on my mind since assuming the role of chair of the Committee on Accountability for the National Association of Independent Colleges and Universities (NAICU). In reality, though, I've been thinking about the topic of accountability during my whole career as a college president at Centre College and as a senior administrator before that at the University of Richmond.

With a national election soon upon us, and a sitting president who fired the first volley by making college accountability part of his 2012 State of the Union address, I know we will hear more and more about the topic in the weeks and months to come as the presidential campaigns build steam. I'm just not sure we'll like what we hear, especially if the focus is on government regulations coming out of Washington. In fact, we've already seen some initial regulations that justify my suspicions.

My greatest concern is based on an extreme resistance to a one-size fits all approach to the government regulation of higher education. The thousands of American colleges and universities that educate our men and women -- and attract the bright and talented from across the globe -- vary in size, shape, focus, mission, and resources. As well, I fear a "snowball" effect by which regulation grows and grows and then gets completely out of control.

Nonetheless, as the president of a private liberal arts college of 1,300 students founded in 1819 in central Kentucky, I willingly say, Mr. President and Gov. Romney, we are your friend. After all, accountability is something I can easily support. However, while I applaud use of the bully pulpit to shed light on education as the worthiest of causes, even to point out its flaws and needed improvements, I can be no apologist for what President Obama or Gov. Romney have or will say on the topic of regulation. I would insist that higher education is not a partisan issue, and I would encourage resistance to any single candidate or party seizing upon it for political gain.

Rather, I would say that higher education is truly an American issue, because this nation will rise or fall based on the seriousness with which we address what has been questioned as the "relevancy" of a private college education.

Franklin had it right. No single investment has the possibility for greater return for the vast majority of Americans than education. Period. I would argue further that no greater investment exists for this nation, particularly as we struggle to weather our prolonged recession. Not only do America's colleges and universities seek to offer individual, personal enrichment and the training of responsible, global citizens who continue the march toward our more perfect union, but they also keep revved the engines of ingenuity, creativity, entrepreneurship, and technological change.

Rather than to Washington, our responsibility -- and accountability -- always has and always should have one clear focus. American families, above all, have every reason to expect accountability from higher education.

In fact, I would point them in a specific direction to hold us accountable, based on three key areas: cost restraint, quality growth, and outcomes data. 

These three areas address important questions. Are we providing access to our best and brightest? Or, have we priced opportunity out of the equation? Further, have we lapsed into complacency?
 
Our mantra at Centre College -- typical of what I know other colleges recite -- is to be a place of both high achievement and high opportunity, with access and outcomes as key bellwether indicators for success.
 
At Centre, like many of our sister institutions, we devote a significant portion of our operating budget to financial aid (more than $22 million this past year), though our endowment is modest compared to many of the nation's elite colleges. We "punch above our weight" and are proud, for instance, that 60 percent of our students qualify for need-based aid and that 18 percent receive Pell Grants. As well, we do not see our responsibility as "once and done" upon graduation. Job placement and acceptance to graduate and professional programs of choice demonstrate whether we have been good and faithful in our quest to educate young men and women for lives of meaningful accomplishment and service. We are not alone in pursuing this kind of mission.
 
Unfortunately, while American families have the right to hold colleges accountable to these kinds of outcomes, they are often at a loss to find any measure by which to judge and compare which institution may be the best fit for them and represent a wise investment.
 
It is no secret that college administrators resist the consumerist mentality fostered by the ever-growing number of college rankings. What's more vexing is that few if any rankings focus on cost restraint, quality growth, and outcomes data.

American families should know how likely their child is to be employed or prepared for further study upon graduation. They should know the degree to which tuition has risen at any given institution and how accessible they are based upon demonstrated need and Pell Grant awards. They should also know the degree to which an institution seeks meaningful ways to increase quality.
 
Hold us accountable, America's families, for the sake of your children and generations to come. And, hold others -- the media and rankings guides -- accountable to help navigate the sea of choices available to you.
 
In the end, knowledge is the best investment, because as Franklin also said, "The only thing more expensive than education is ignorance."

 
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snaggle2th
my micro-bio is empty, just like my life
02:12 PM on 05/29/2012
"American families, above all, have every reason to expect accountability from higher education."

It seems to me that the "traditional" universities have always provided that, one way or another; while the explosion of for-profit, highly subsidized pseudo-universities simply do not have accountability of any type in their business plans or strategies.

The simple guide for accountability? What's the corporate ROI? The higher it is... the greater the exploitation. Simple, basic capitalism.....
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jpostiga
No quiero la paz sin la igualdad y la justicia.
12:48 PM on 05/28/2012
"Franklin had it right. No single investment has the possibility for greater return for the vast majority of Americans than education. Period." Well, not anymore. What return are you getting from throwing 100k away on an undergraduate (and post-graduate these days since a B.S. won't suffice) degree to not find a job and have to work in places were you are overqualified and therefore under payed? I just wonder why proponents of our countries "capitalism" complain; isn't this your core model? Education is a business and our youth are forced into debt to repay the loans, while working jobs well below there qualifications. It would help if the "degrees" actually trained you for what you went in for. This is one of the only silly countries I know, where you can graduate and still not be "trained" for a job. In other countries, there is no pre-program and the classes you take prepare you to work as a psychologist, doctor, PT, etc. You enter into the program and when you graduate, you are trained to work in that field. We have it ALL wrong, and it's ALL for the money.
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XV8 Crisis Suit
09:10 AM on 05/28/2012
i would like yo know when parents are going to be held accountable for the education of their children.
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PublicCitizen21044
The truth will set you free!
11:58 AM on 05/27/2012
I will be glad when higher education is once again seen as a means to personal growth, enlightenment and self-discovery. I was taught that an education was the most precious and valuable asset on could possess because no one could take it from you. I was not taught to go to college so i could make money because that was not popular in my day. educated citizens were seen as our Countries best defense against antiAmerican propaganda and other disunifying messages that were somewhat pervasive in our society. Educated persons were expected to serve those who were less fortunate, not exploit their ignorance for personal gain. The decline of virtue in our society is going to lead to her ruination.
09:23 AM on 06/04/2012
Ah, "enlightenment" -- You've hit upon it, Citizen. Just think what a liberally-educated public would mean for business, the military, government, etc. in this country. Though you can see the results, it is very difficult to quantify enlightenment in the terms of those who wish to apply efficiency standards to ecucation. Test-driven methods are wrecking K-12, and soon it will be coming to the universities.
the pariah
Author of "The Lean Pocket Diet"
08:22 AM on 05/27/2012
60 hours of general education courses in college is one of the biggest wastes of time and money known to man. It's time for these Universities to quit paying professors 130k and up to teach 12, 50 minute classes a week and hold 5 office hours for 30 weeks a year.
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dpaler4
Corpsman up! They call me Doc!
10:27 AM on 05/26/2012
So very well written and with great understanding of education's and government places. We as the one's who's children are going to collage need to hold them accountable to the quality of that education. As Americans we must also hold our local, state and federal governments accountable for the quality of life that they are controlling. The political structure of this country has beaten the citizens down to a point that we feel that our votes are the only means to have change take place. Our media has become a mode of twisting our reality and of brain washing. Every layer of this government was created to focus on the protection and needs of the people. It has been twisted and politicians purchased to that it is mainly focused on a one world economy and one world government. We the individuals who work are the generators of money that fuel the world but we have become the means to the end and no longer the focus. We now have a government that protects those who are invading our country and taking away our way of life. We have a government who believes that to turn this country around, foreign companies must be brought in. Was it not this countries visionaries who created the industrial revolution? We have a government that allowed foreign investors purchase the majority of our land to fund their desires.
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zSpin2001
All your base are belong to us.
10:14 PM on 05/25/2012
Dear President Roush, As an endowed chair and professor at a public college, I support your sentiments. I also suspect that the government is convincing themselves that we need an NCLB type of strategy for higher education. I also suspect that they will attempt to move this through, but the for-profit industry will push against any kind of regulation. I don't know where we end up, but I hope that the accountability measures for success rather than simply chits in the basket. I am well aware of what my colleagues in K-12 education have to endure and the devolution of education to a certain number of check boxes is a pitiful excuse for evaluation. To be clear, the failing schools and "unskilled" students coming out of the schools this year are the first generation of students completely under the auspices of NCLB, all 12 years. We really are starting to see how well it worked at the college levels and the result isn't directly attributable to anything because we lacked true measurement of these students learning. It is time to roll up our sleeves and come together for accountability for all in education not just higher education; but, that accountability should serve to inform not control.
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William50
10:02 PM on 05/25/2012
As done to the educational system from first to twelfth the same black cloud will cover higher education because they have taken the thirty pieces of gold.
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PublicCitizen21044
The truth will set you free!
12:05 PM on 05/27/2012
Fanned and Faved. Was the educational system designed so that persons were guaranteed a job when they graduated? Was it designed to be the road to riches? I was taught that education was for the enrichment of self and society. When did education and the professions just become a road to riches at the expense of the effectiveness and honor of ones chosen profession? Greed is consuming our Nation and swallowing it whole. Virtue is NOT a vice.
09:16 PM on 05/25/2012
I would like to know why universities are so expensive to run. Do academics subsidize athletics or vice versa?
Is it all about less money from government? Are tenured professors paid too much to do too lttle?
Are top management salaries as outrageous as other business CEO's?
Higher education doesn't really prepare us to be the minimum wage drones that finance the profits of the 1%.
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Allene Stucki
09:21 AM on 05/26/2012
Universities are "so expensive to run" because they are top-heavy with administrators, thanks to their ability to convert the government's student loan programs directly into university subsides. Every time the government provides another dollar of student loan money, the schools raise tuition by a dollar.
10:16 AM on 05/26/2012
- - - - could be because "accountability" isn't about performance or results - - - and there's a "good-ol'-boy" network supporting/encoouraging "administrators".
08:11 PM on 05/25/2012
We need more tech schools for those that want to learn by doing and not through books. Several of my children are successful but struggled through school but found their niche by someone giving them an hand up which we used to call an apprenticeship. We need more options for kids that just don't have the money or just don't want to learn in a traditional way. Both these kids are now employers themselves and remember to be teachers to those young people working for them.